Blogs and RSS - Why Do I Need This Stuff?

Written by Keith Thompson

Blogs and RSS - Why Do I Need This Stuff?

by Keith Thompson

If you've been under a rock forrepparttar last year or so it's possible you might not have heard about blogs and RSS feeds. If you're like most of us, you've heardrepparttar 149658 buzz but might not've known what to make of it or what to do with it. Here's some answers.

First RSS feeds. RSS, depending on who you ask, stands for Really Simple Syndication. This is a technology that enables you to bring fresh, constantly updated material (feeds) into your site. The attraction of this is obvious. Sites need content,repparttar 149659 fresherrepparttar 149660 better. Search engines love new content, hencerepparttar 149661 excitement about being able to pipe in extremely targeted feeds directly into your site. The implementation of this is not as difficult as one might imagine, andrepparttar 149662 choices for content are ever-burgeoning. You can find a feed for almost anything, and if you can't, you can create your own and syndicate it all overrepparttar 149663 web. The possibilities are mind-boggling. End-users must haverepparttar 149664 capability to read these feeds, but there are free feed readers all overrepparttar 149665 place andrepparttar 149666 new generation of browsers will have this built in.

Find Your Niche

Written by Robert Kleine

If you haven't heardrepparttar word 'niche' being batted around by Internet Marketers then you haven't been listening. Finding a niche has becomerepparttar 149584 antidote to competing in overly saturated online markets.

What is a niche?

According to Merriam-Webster's Online Dictionary a niche is described as "a place, employment, status, or activity for which a person or thing is best fitted... a specialized market".

Have you noticed that despiterepparttar 149585 closing of many businesses in these harsh economic times,repparttar 149586 local hobby train store is still around? Thatrepparttar 149587 'hole-in-the-wall' eatery is thriving? Or that trends such as scrapbooking can start with a bang and still close within a year when four similar businesses start up inrepparttar 149588 same area?

The online business world reflectsrepparttar 149589 same trends as experienced inrepparttar 149590 offline world - often with faster turnover and startup rates. Those who promote a product or site that targets a small, select audience can tap into a market that is otherwise not being served. Despiterepparttar 149591 limitations ofrepparttar 149592 client base,repparttar 149593 targeted nature ofrepparttar 149594 business creates a devoted and active market -repparttar 149595 aim of any business.


Finding a niche requires diligent research. Whether you have access to software that harvests and sorts information or you take a manual approach you must first start with ideas.

With a pen and paper (or computer, if that's more comfortable) brainstorm a list of businesses, products and industries. Create a list of keywords and phrases you think would be used by individuals looking for these items online.

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