The popular blogger.com owned by Google, Inc. has been around
internet for a while. But still no matter how appealing a Blog may seem now a days there are still a few people that does not actually get to know what really a Blog is.
Well, a Blog is a type of website that allows you as its owner to easily put in your messages and publish it online.
It’s more like a journal or a diary type of site, but what’s interesting is it’s not hidden from others like a normal diary where in only you can write and see it.
A Blog is your personal site and your online diary at same time. It is a place where you post something and other may post a comment about your post. It’s actually a great site to publish your own opinion and “what you think” thingy.
Now, with all those features how come it’s also a marketing tool? For some it may seem to be a diary or a journal but for some it is more likely to be a place to advertise products and market them.
Why? Because of ability of Blogs to be crawled easily by search engines and because of nature of a Blog that makes it look like an e-campus class that consist of a teacher and students. Advertisers, marketers and even programmers can make use of a Blog to post in messages about their products and users could post in their comments too.
