Blogging for customers

Written by Sid John

Blogs are a great way to keep in touch with your customers. Why? No spam filters. Blogs are proactive tools and not reactive like an email. If people want to know what’s going on, they must log on to your blog and find out on their own. This is great news because you don’t have to deal withrepparttar spam filters that and bulk mail options.

Like most people I also have my bulk folder setup to catch newsletter and other types of bulk mail. Then there isrepparttar 148100 problem with company email addresses. As viruses and spam have taken overrepparttar 148101 email space, many corporations are severely restrictingrepparttar 148102 types of correspondence that will flow through their servers.

When you have a blog, people can log on while they’re at work and still get their daily dose of whatever marketing tip or advice you have to offer.

Increase Page Rank with Search Engine Optimization

Written by John Doetsch

Utilizing effective search engine optimization techniques will improverepparttar page rank of your website.

Search engine optimization (SEO) isrepparttar 147987 process by which webmasters or online business owners utilize strategic copy to increase their website’s popularity. Given thatrepparttar 147988 internet has grown so rapidly overrepparttar 147989 past decade,repparttar 147990 competition forrepparttar 147991 best search engine position has created an enormous market focused on how best to position a website for better rankings on Google, Yahoo and other prominent search engines. Therefore, understandingrepparttar 147992 fundamental elements of SEO is critical to online business’ success.

Search engines are sophisticated pieces of technology that allow users to quickly find relevant websites by searching for a simple word or phrase (e.g. “day spas”). While there are many tricks that can be used to increase page rank,repparttar 147993 most effective methods must include providing consistently high quality online articles. This seems like a simple concept, but there are many websites that fail to provide content that visitors find interesting. If you can set your website apart from these boring, lifeless sites, then you’re already a step closer to achieving high page rank via search engine optimization. Sites that provide articles that are informative, well-written, and regularly updated create highly engaged online visitors who are more likely to return torepparttar 147994 site Irepparttar 147995 future.

The second critical component of effective search engine optimization is to include key words and phrases within your articles. These keyword phrases should mirrorrepparttar 147996 phrases that website visitors use when traversingrepparttar 147997 web. Visit your site’s traffic report to determine what keywords are drawing visitors to your site already, and make an effort to incorporate those words into your articles. Alternatively, study your competitors’ websites to determine what words they use to attract traffic. Be sure to use simple titles that clearly state whatrepparttar 147998 article is about, and try to include a keyword or two inrepparttar 147999 title if possible. The more key words you use in your articles,repparttar 148000 more likely it is that visitors will find your site when they conduct a search with those words. If you are consistent with these methods, your overall search engine optimization will increase, which will in turn boost your page rank.

Cont'd on page 2 ==> © 2005
Terms of Use