Joint Ventures (JVs) are one of most powerfull techniques you can employ to get your Niche Business up and running.
If they are done right Joint Ventures can help you start making money almost immediately online.
If you're not sure what a joint venture is, let me explain - here's how it works in very simplistic form :
* A has a product which he wants to get to market
* B has a list which targets just right market for A's product
* A finds B and sets up a Joint Venture with B
* B promotes A's product to his list
* A and B both share profits from sales of product
It's a total win/win arrangement for them both.
But where do you find people to JV with?
Identifying potential Joint Venture (JV) partners for your Niche Business is relatively easy online as there are so many places to locate them. Here's a few examples :
* keyword search on major search engines e.g. Google
* e-zine directories e.g. The Directory of Ezines
* business directories e.g. Business.com
* topic organized directories e.g. DMOZ.org
To do job properly you need to take an organised and structured approach to finding your potential JV partners. Set aside a specific amount of time each day to seek them out. Collect as much information as you can on them and collate it in a spreadsheet. The sort of information you should collect is:
* Contact information - name, email, telephone etc.
* Web site URL
* A brief description of their web site
Once you've collected a decent sized list, it's time to make contact.
>> Contacting Potential JV Partners <<
As you go through your data, you'll see that some sites contain detailed contact information, including a phone number, while others only post their email address.
You should make contact first by phone whenever possible. Not only does this approach show your sincerity, it will cut back on time you spend waiting for business owner to wade through all of their emails and respond to yours.
Your first phone call should be direct and personal. Make sure you have your target's website open in your browser to view as you speak to him. Your introduction should be something like this:
"Hi, this is John Doe, owner of xyz.com. Do you have a few moments? I'm looking at your site, abc.com, and really like what I see. It looks like our businesses have a lot in common. I think my customers would love your product, and yours might be interested in mine as well. Would you be willing to consider possibility of teaming up to create a special offer for your customers?"