Bingo - You're Cancelled

Written by Bob Osgoodby

What isrepparttar value ofrepparttar 127582 E-mail lists that promise to "blast" your message to millions of potential clients? We all get many unsolicited E-mails every day, and many are sent this way.

Let's examine this a bit.

It starts off with an E-mail you receive promising huge returns forrepparttar 127583 expenditure of a relatively small amount of money. Just think - for only $200 you can get your message out to a million people who are onrepparttar 127584 general subscriber list of AOL members.

"Wow" - you think - "even if I only get one half of one percent, that will be 5,000 customers". Now they also offer a "targeted" list of one million for $400. Advertisers inrepparttar 127585 know, say you can expect up to a 3 percent return from a targeted list - that's 30,000 customers.

They dorepparttar 127586 mailing and you won't have problems with your ISP (Internet Service Provider) who will cancel your account for spamming. How do they do this? Simple - they do not list your address inrepparttar 127587 copy they send out, and they use a "forged" address inrepparttar 127588 header. Try responding to any offer you receive and, most ofrepparttar 127589 time it will be returned as undeliverable. These spammers usually provide a telephone number you can call, where you will get a pre-recorded bit of hype, and a message to send your money to their P.O. Box.

So what is a realistic response rate? Well folks don't start packing your bags for that vacation to Tahiti. The only people making any money with this arerepparttar 127590 people conning you into paying them to send out your E-mail. I have received numerous notes from people who told me they paid "big bucks" to these companies and didn't get ANY responses. I've also received reports from people who thought that a mailing was never made, even though they paid for it - how do you prove they didn't send it.


Written by Bob Osgoodby

Most of us think of hype as exaggerated or extravagant claims, made especially in advertising or promotional material. Sometimes it is deceptive and deliberately misleading. While we have become a bit immune to this through constant exposure, it always seems that someone comes up with a fresh approach that is not immediately recognized.

Con artists have been around sincerepparttar beginning of time, and are always willing to take advantage of another "hot prospect". But every scam has "red flags" and a little common sense should prevail so you do not fall prey to them. Let's examine a few we get by email everyday.

"Complimentary Vacation Package" - this one has been around a long time, but has now found its way torepparttar 127581 web. It starts off with "Congratulations! You will be our guest in Orlando, Florida, home of Walt Disney World, for 4 days and 3 nights. All compliments of major Vacation Resort Developers." Reading it, you might feel you have won a contest. In actuality, this is notrepparttar 127582 case. It is a high pressure sales campaign designed to sell you a "timeshare" vacation package.

Another variation promises deeply discounted vacation packages. You pay for a package that seems great onrepparttar 127583 surface, but in reality is either third rate accommodations or doesn't exist at all.

"Guaranteed Winner" - they state - "You're going to get one of these top five prizes, guaranteed!" In this scam you normally send some information, and either return it by email or fill out a form on a web site. They require that you supply your telephone number to be eligible. You will then be contacted by a telemarketer who confirms that you have been chosen for one ofrepparttar 127584 five "valuable" prizes; however, you must pay a processing fee for handling, customs duties or taxes, and you must send a check or money order to them by overnight mail. The prize usually winds up being small trinkets of minimal value, discount coupons or vouchers, worth far less than what you paid.

Or, you might receive an e-mail informing you that your order has been received and processed, and your credit card will be billed forrepparttar 127585 charges. The trouble is, you haven't ordered anything. They contacted you using bulk email, using inactive return addresses which prevent you from refutingrepparttar 127586 orders by email. They do provide a telephone number inrepparttar 127587 area code 767, which is actually inrepparttar 127588 West Indies. They try to keep callers onrepparttar 127589 line as long as possible, and you are reportedly billed as much as $25 per minute. Be aware that your local telephone company may bill for services provided by other companies, and not be able to provide you relief.

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