Beyond the box with Google's Web APIWritten by Jakob Jelling
By Jakob Jelling http://www.sitetube.comGoogle, most popular, and many say best, search engine, offers searchers many options to help them zero in on just what they're looking for. Although these search modifier features are documented on own site, many searchers, including experienced marketers and technically savvy people, simple don't know these features are available. But these features, along with Google search box, are only available to human searchers, who can type in their search parameters, and perhaps some keyboard scripting programs as well. But there is a way for programmers and web site designers to access Google's database from their own sites, in exact way they need. This is done by using Google's Web API (Application Program Interface). With API, programmers can use most any web programming language, such as PHP, ASP, Perl, .NET, and Java. Google's Web API provides "data hooks" that allow a remote program to access certain portions of Google easily.
| | Don't shoot the (Yahoo) Messenger!Written by Jakob Jelling
By Jakob Jelling http://www.sitetube.comMost anyone whose kids have become teenagers over last few years has almost certainly at least heard of "IM". It's become a verb among not only teens, but many adult surfers too. As in "IM me later!". For anyone who doesn't know, IM, or Instant Messaging, is software that lets people communicate over Internet, well, instantly. Or nearly so - with only slight delays most of time, instant messaging has always allowed users to type messages back and forth over Internet. It's a lot like passing a note in class, with new parts of a conversation added on to end of previous parts. Yahoo Messenger was one of first to offer both IM software and a lane on information superhighway for IM messages to travel. But as kids have grown, so has Yahoo Messenger. It's a lot more than a mere teen toy now. Yahoo, in an effort to attract and retain loyalty to it's brand, offers email, a personalized My Yahoo Portal, an address book, calendar, maps, bookmarks, a toolbar, and other services, many of them integrated to work together. But they seem to have paid special attention to Yahoo Messenger, especially recently. As more surfers have moved to high-speed internet connections, Yahoo has upgraded Yahoo Messenger to include Launchcast Radio, Yahoo Games, and of course, a considerable selection of customization options.
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