One of
biggest mistakes most groups and organizations make is to not properly market and publicize your fundraiser. Don’t make mistake of thinking they will just find you because you and your group will be in right place at right time! Get them excited about fundraiser, make them want to come and participate, make it fun for them!Below we have some easy and FREE tips to help you make most of marketing your fundraiser for success!
Tip One: Send out a press release but be sure to give yourself a minimum of four weeks lead time. There are many free press release announcement services online, just do a Google search to find them.
Tip Two: Make small business owners in your area aware of your fundraising event. Offer them a sponsorship for a small donation toward your fundraiser. It’s a win/win situation for you and them!
Tip Three: Focus on goal! On all materials pertaining to your fundraising event, be sure to include grand total that you need to achieve for your group or organization. This will help create urgency and it will also help keep you motivated.
Tip Four: Flyers are one of oldest and truest forms of marketing and it works! Make flyers on your own home computer and be sure to take them everywhere with you. You could even use Avery postcards so you can print four up at a time and they are still plenty big.
