Copyright © Bill Vannot - All Rights Reserved
In sales, do you realize that modesty will get you nowhere? If you like to eat, feed your family and pay your bills, you better have boldness on your side. In sales, we aren't of opinion that meek will inherit earth.
Constant meekness will only get you a top spot in a food stamp line! Of course, you must be truthful when you boast. That's just good old common sense. Never brag if you don't have facts to back you up. Lying and boastful exaggerations won't get you to bank teller or put shoes on your childrens feet.
In Sales, MUM Isn't THE Word!
Sure your Mum probably taught you to be kind and modest. However, women didn't infiltrate sales market in droves like they do today. Modesty, whether it's fake or real, is highly incompatible with professional selling. Somewhere in middle is place to be. Boasting comes with sales territory but you'd better be boasting facts not fiction. Customers can read through salespeople like a sturdy pair of reading glasses. Remember your last automobile purchase?
Selling's an Art - Not an Exact Science!
It's best that you err on side of higher sales volume. On net we look for visitors don't we? Salespeople have unique advantage of being visitors in their customers' world. Let's face it. We don't have to live with our customers, so remember that a bit of fresh air, a cool conversational breeze, or a semi-gale boast, is acceptable, as we blow through our contact lists.
Maybe an enthusiast might bore some people, but he or she never has a dull moment in their own lives. You're not online with customer long enough to bore anyone, so cut loose and allow light inside of you, to shine through.