BUSINESS DEVELOPMENT PROFESSIONALS' SECRETS REVEALED

The biggest obstacle in trying to obtain a new client or business partner is reaching right person in appropriate organization who will close desirable deal. The Internet offers some innovative ways to overcome this obstacle quickly and efficiently.

Most consistent performers are able to meet their business objectives via people they know and introductions they get. In other words, they have established relationships and social capital that they nurture and leverage. Typically it takes years to build a Rolodex of qualified business contacts and a significant investment in time to keep relationship current and to nurture relationship.

Since this is not an option for many of us especially as we start in business or a new line of business we must resort to “Cold Calling” or “Blind Dates” set up by well meaning friends. The success ratio is hit and miss. A more reliable approach leverages Connection Makers. A Connection Maker is a professional that not only puts in contact with your prospect but also provides a personal introduction and provides you with appropriate preparatory background and identifies what you need to be prepared to do.

Finding Connection Makers

Finding Connection Maker who has business skills and relationships that you are looking for in a prospect and can provide you personal introduction to that tough to reach prospect is usually an exhausting and very often fruitless process. In other words finding right Connection Maker, however, is often as difficult as finding prospect.

There are few reliable sources that can help you find right Connection Maker. Even those you can find it is often very difficult to verify that they are qualified in terms of information and accessibility. Internet business networking sites solves this problem and facilitates introduction to numerous qualified Connection Makers and perhaps more importantly you can qualify them yourself rapidly, confidentially and discretely.

Online Platforms for Business Networking Solutions

Having said all that, proposals have an enormous bearing on whether or not someone is going to buy from you, so it makes sense to ensure that your proposal sells. The only problem with doing that is "normally" to create a really "flash" proposal takes time and that's something that most people simply don't have to spare.

If you've tried proposal templates before in an effort to save time, you'll know that unless it easily customisable, document comes out looking like an unpersonalised template which can leave a bad taste in your prospects' mouths.

Inside this article I'll show you how to create a winning proposal that can have a dramatic effect on your conversion rates and then how to create a "template" so it looks as if you've written it from scratch for each individual prospect.

To achieve most powerful results, message needs to look like it's personalised to that particular business YET if you were to do that, there's a good chance you'd spend all your time writing proposals.

So, what's answer?

Your proposal master document will be made up of three types of information:

1. 100% templated material: You can develop a set structure for your proposal with set sections and some of these sections can be re-used verbatim time and time again eg. case studies.

2. Then there are other sections which, utilising macros built into your word-processing program, you can select from depending on type of client. Depending on your macro programming skills you can actually have multiple-choice tick-boxes that you check and copy that relates to those tick boxes is then automatically inserted into your document.

3. Totally personalised content. This applies to specific figures, strategies and ideas that you may include at beginning or end of document to add to sales appeal.

~~~~~~~~~~~~~~~~~` Creating "meat" ~~~~~~~~~~~~~~~~~`

As with a verbal sales presentation, your written sales presentation should have a beginning, a middle and an end.

The beginning addresses prospect's situation, thanks them for opportunity and identifies with their specific needs.

The middle includes all selling information about your product/service and company and ...