Autoresponders: a Valuable tool for Build Relationships In Your Affiliate Marketing Written by Fred Farah
It's true that "content is king", but equally important to success in online marketing of any kind is contact. Not just one time "flash in pan" type either. You need to form relationships with your potential customers, and maintain it on a day to day basis. Remember, just as with content, good solid contact will get you good solid sales.
Developing relationships with your clients is paramount in any successful campaign, and to do this, you need more than a series of advertisements hitting airwaves. You have to "lock" your readers in so that you can get assurance that highest number of people are reading anything you send out.
In other words, you need to get yourself a mailing list of people who have signed up to get information from you. These people have agreed to hear what you have to say, and so will be more likely to open your emails than, say a cold contact would. You give them a taste of area of sales you're focusing on, and no doubt, they have similar interests.
So how do you go about getting a mailing list, and how do you keep track of it?
Obviously, you'll need a place for your potential customers to sign up. You can do this a few different ways:
1. You could create a simple sign up page on your website with a form on it that'll let you gather names and email addresses. Then place a link to that sign up page on your main site with a brief statement about what they'd be signing up to.
2. You could create what's called a "landing page" that also has a sign up form on it. Landing pages are good when you're working with Google AdWords or a similar advertising method. You could create an ad that simply states, "Get some free information about (your marketing focus) and be on road to success in no time." As link URL, you'd supply your landing page, where people could sign up. Add some pertinent info about your offer and you're on your way.
3. Or you could build newest form of page used to develop a good mailing list called "squeeze page." A squeeze page can be a stand alone web page that offers your readers some information about a product much like a sales copy page does. However, difference here is that you'll be splitting information into two separate pages thus giving only half of information along with an, "If you'd like to learn more, simply fill in form and you'll be immediately given a much better idea of what it's all about."
Start a Cake Decorating Business for Fun & ProfitWritten by Randy Wilson
Start a cake decorating business if you are looking for something different in line of home based businesses. Do you have time and creativity? Cake decorating allows you flexible time and freedom to be artistic in a consumer filled field.
People have special occasions all time that they celebrate with specialty cakes. Think of all times you have purchased cakes for birthdays, weddings, anniversaries and other events and you will soon see how this could be a fun and lucrative career. Cake decorating businesses are also simple to start and requires little overhead. Most of essentials for a home based business of this kind are very inexpensive and easy to come by. If you possess an oven and a microwave, you are already on your way to success.
If you have ever made cakes before, you are already ahead of game. Do you have children in daycare or school? Think of all birthday parties you go to in a year and you will see how this occasion alone can be profitable. Most parents today have never even made a cake, preferring to purchase one that is already baked and decorated.
You would be fulfilling a service that these parents are already taking advantage of in retail market. A home based cake business can bring in business for graduations, weddings, baby showers, Easter, Christmas, and many more occasions and holidays throughout year. Once it is known that you have quality service and beautiful cakes, your schedule will fill every month.
There are a variety of sources you can draw from when choosing materials and supplies after you start a cake business. The Internet is an invaluable source of ideas, as well as magazine publications and specialty cookbooks. You will need some specific cake decorating tools of trade such as baking pans, icing flutes, spatulas and of course cake mixes and basic instructions on decorating process.
All of these items can be found at your local department stores and on Internet. Specialty items, such as wedding toppers and like are easily found on Internet as well. There are cake decorating lessons available at many trade schools and there are even some available on web. In some cities, there are dedicated cake decorating schools. Professional cake decorating is taught in some groceries as well. Once learned, there is no end to cake decorating opportunities available to you. This fun and fulfilling career can be started with minimal monetary investment and your dedication.