I just found a stack of business cards hiding under some papers on my desk. I had collected them at a recent speaker's convention to add to distribution list for my free electronic newsletter. (I invite you to sign up for it at http://www.TheStayAtHomeCEO.com )
I was amazed at how little I remembered about these people! I met them, shook their hands, and conversed with them; but all I have to remember them by is that little piece of card stock. It suddenly dawned on me that those business cards have a big job to do. Is yours doing a good job?
Whether you realize it or not, whether you like it or not, people get an impression of you just by card you give them. Oh, sure, many times you've already met them face to face (like I did at convention) before you even whip out that card, and a first impression has been made, but what about when card appears three weeks later and they say "Who WAS this?" What do they do?
First, quality of card speaks volumes about you. Not only quality of paper, but print quality as well. Flimsy cards that look like they were made on a copier leave an impression all right; a bad one.
Colors/patterns/designs: do they convey an image that you want to have? Professional? Fun loving? Dignified?
What is on card is important too. Here are just a few things that your business card has to include. (Some are obvious, some are not.)