We're not talking about something that would qualify for Pulitzer prize in literature, just articles dealing with a topic that may be of interest to a group of people that also may happen to have an interest in your particular business proposition or activity.

While not as dramatic as college professor's dilemma of "publish or perish", many Internet marketers have found that publicity and traffic that articles can bring to their websites is second only in importance to actually making sales.

When writing articles, start out by clearly defining what you want to write about. Focus on topic and general message that you want to communicate. Sometimes you will start with a title and expand from there and other times title will be last thing you develop.

Remember empires never built in day, but it takes years of dedicated hard work, devotion, patience and to work constantly towards creating it successfully. If you are a slow mover but consistent towards your work, there is no reason your efforts will fail. Small efforts which you repeat day in and day out results 100% success in due time course. It is always advisable to get some basic knowledge before you begin your journey to a great on line success. Here are some general points which explain in brief on basic requirements of creating your first online identity.