I’ve been both a CEO and a consultant, so I’ve seen from both perspectives what goes right and what goes wrong when a consultant comes in to a company. Generally
CEO or
manager who hires
consultant tells
consultant what he or she wants. Often
manager is frustrated with something that is happening at
company and expects
consultant will have
expertise to “just fix it”. While
manager needs to set
expectations, of course,
consultant rarely gets to voice what he or she knows would make
consulting engagement more successful for both. Here is what your consultant would love to tell you about making him or her successful working on your behalf:
1. Please Do Your Homework before I Come In
Too many owners and managers hire a consultant and then stop thinking. They present a list of general problems and expect
expert to conjure dramatic results. This approach almost always ends in frustration and many, many billable hours.
Instead, you have to take
initiative and stay involved. Discuss your needs, problems, and parameters in candid terms from
start. Set a budget or schedule upfront for each project a consultant tackles. Save your skepticism (or your staff’s) for
interview process; once you’ve chosen a consultant, give him or her
benefit of everything you know and access to all important information.
One of
biggest costs in hiring outside expertise is bringing
consultant up to speed on your company’s operations. If you can prepare reports and numbers internally, you can help
consultant stay away from data gathering and other basic reporting functions; keep
consultant focused on analysis. You can tabulate numbers yourself; you’ve hired
expert to help you move forward from there. When you hire consultants, keep in mind that their most important skill should be critical analysis and problem solving.
Another point to consider is that many consultants have a steep sort of half life as to enthusiasm for a project. They are consultants because they like variety. In other words, their best thoughts and greatest creativity come early in their relationships with clients. Being prepared from
start allows you to take full advantage of short attention spans.
2. Please let me stay focused on what I came in for and keep
distractions and new requests to a minimum if you want me to stay within your original budget (or expand
budget).
A consultant’s expertise is so welcome in certain environments that they number of projects multiplies beyond
hiring manager’s original intent, but often with their knowledge. The original project may be just
tip of
iceberg of problems within a company, some of which are best solved by a consultant but many of which are best hired within
company after working with
consultant to develop a plan.
Like any outside contractor or vendor, consultant services are a commodity—and consultants want to sell as much of this commodity over as long a time as they can. That’s their understandable inclination as business people. However, it’s your understandable inclination as an owner or manager to minimize
amount you pay them.