Are you losing money everyday because of people's fear of buying on Internet? Poll after poll continue to show that most people are uneasy about placing an order online. This is costing you money.
It is this uneasiness that causes people, who need or want your product or service, to leave your site without placing that order. I know, some people simply change their minds about making a purchase at last minute for other reasons. But, a large percentage of those last minute back-outs are due to fears brought about by horror stories people hear and read about of all Internet scams and rip offs that are out there.
To counter this reluctance to shop online, you must do everything you can to convince your visitors that your site is a safe place to do business. If you succeed, your sales will jump dramatically.
Here are some ways to add credibility to a Website:
Place your contact information - including your name, physical address, telephone number and email address on your home page, your contact page and your order page. If visitors know you are easily accessible, they will feel better about doing business with you.
Use third party credibility by collecting testimonials from your satisfied customers and place them throughout your pages. Put strongest two or three testimonials on order page.