16. Offer a discounted product. Discounted products attract tons of traffic. Take one of your best selling products and slash price as low as you can and still make a small profit. Your smaller profit will be offset with a larger volume of sales. Even if you don't make a lot of money on this one off promotion, you introduce more people to your products and services and can contact them later to make more profitable sales.

17. Give your product away! Although it sounds crazy at first, it makes a lot of sense. The best example of this technique is used in software industry. Adobe Acrobat Reader, Win Zip, and Group Mail all give away a free version of their software. After you have used product and have a good feel for 'inner workings,' you probably want to upgrade to a more deluxe version. Your upgrade is where company makes money.

18. Re-mail. Send your list a second chance offer by re-mailing them. Statistics show that your same offer that you mail today, will achieve approximately 70% of its original success on second mailing. Remember, it takes an average of seven impressions before your prospects actually make a purchase.

19. Numbers and bullets. Make a list of features and benefits and list this in your sales literature. It is much quicker for a prospect to scan a list that is numbered or listed with bullet points, than it is to read a paragraph of text.

20. Promotion warning. Give your customers an advanced warning about upcoming promotions. This creates a demand for your promotion even before it is released. You also create a feeling of goodwill from your customers because you have shown them that they are important.

21. Ask for referrals. The best type of advertising is word of mouth. Place a referral form on your site where customers can give you their friend's names and email addresses. In return, you will give your customer a special bonus and send an email to their friends on their behalf. The email you send must include a very special offer and refer to customer that gave you contact.

1. Prospecting for new business is similar to working out. You know it is good for you and it will produce positive results if you do it routinely. Professional salespeople prospect daily. It is important to block-off specific time on your calendar for prospecting activities such as phone calling and emailing. Treat your prospecting time with same respect as you would any other important appointment, otherwise, there is a tendency that it will slip through cracks. This is not time to check your emails, play solitaire on computer, make a personal phone call or chat with your associates. Stay focused and take your prospecting seriously. Set tone by closing your office door and have your incoming calls held unless it is a call from a client or a prospect.

2. Be prepared, get organized and take good notes. It is critical to have a computerized contact system to record remarks and suspense future contacts or appointments.