An Internet Business Is the Business of The Free

Written by Benjamin Scott

Copyright 2005 Benjamin Scott

When you think of ultimate job happiness, what does your day look like? Do you see yourself working early inrepparttar morning and then enjoyingrepparttar 140997 rest of your day? Are you more of a night person, working late intorepparttar 140998 evening to enjoy your mornings as you see fit? An Internet business isrepparttar 140999 way to go to achieve whatever way you prefer to work. With an Internet business you can achieve many benefits that no other business can afford.

The first benefit of an Internet business isrepparttar 141000 global marketplace you will have access to. You can do business in any country ofrepparttar 141001 world when you do business onrepparttar 141002 Internet. The Internet isrepparttar 141003 most far reaching commodity, affording opportunities to reach beyond your community torepparttar 141004 world at large. Access to a global marketplace increasesrepparttar 141005 market share your business can strive for. When you can market your products and services acrossrepparttar 141006 nation andrepparttar 141007 world, you can achieve unbelievable financial success.

The next benefit to an Internet business isrepparttar 141008 opportunity you will have to expand your mind and learn new things. You will be learning new things every day as you expand your business and customer base. You will learn about people, about marketing, about computers, and about business. You are paid to learn when you run an Internet business. If your business is a specialty business, you will become an expert in your field through your daily experiences. If your business has a broad scope, you will learn a lot about a lot of different topics and issues. No matterrepparttar 141009 approach of your business, you will be learning and challenging yourself daily.

Building eCommerce Websites that Work - Part 2

Written by Richard Keir

Copyright 2005 Richard Keir

Succeeding with an eCommerce website is a dream for many these days. It may seem nearly impossible at times, but it can be done. This series covers some ofrepparttar basic success factors - things you must consider in creating, implementing, managing and developing a quality eCommerce web site. There are many ways to do business onrepparttar 140996 internet - and, not surprisingly, a lot of ways to both make and lose money. Mainly, I'm focusing on eCommerce sites intended to sell products of various kinds. Not every factor is going to apply to every site, but since a major failing of many internet entrepreneurs isrepparttar 140997 lack of multiple income streams, you'd do well to carefully consider all factors and apply them as needed in developing alternate revenue streams.

On examining your eCommerce web site, put some serious thought into how you can provide personal attention to each visitor. The idea here is a process of personalization through which each visitor, if they wish, can develop a unique experience of your site.

Provide options through whichrepparttar 140998 user can alter layout, colors, etc. Give customersrepparttar 140999 capability to create their own personal pages on your site. Perhaps offer a simple and easy to provide service to registered customers, such as free email accounts.

As well as building loyalty and stickiness, such features also build your customer database. Scripts are also available which will allow on-the-spot personalization based on responses to a series of questions. You can also use this kind of script to focus your sales message more tightly torepparttar 141000 user's expressed interests. This technique has been reported to substantially increase conversion rates.

Free services which can be provided on autopilot can be a virtually endless source of targeted customers. Everything from free email to blog hosting, opt-in list building to free advertising forums, all operate onrepparttar 141001 same principle as building a list through a newszine, white papers, free ebooks or whatever. In return for registration, e.g. name and confirmed email, you provide a service that your visitors desire. The exchange of value is critical. The more valuablerepparttar 141002 service that you offer,repparttar 141003 more willing people are to provide their information. Careful structuring can allow you to collect significant marketing information on your registered users which would allow well-targeted marketing campaigns.

Never lose track of a customer. Maintaining a database of customers with any of their prior purchases, interests, and so on, allows you to provide personalized purchase suggestions and special offers. The life-long value of a happy customer may be difficult to estimate accurately, but it's far easier to sell to existing customers than to be continuously forced to acquire new ones.

Even if you only have a single product now, you will eventually have expand your product line(s). Don't throw a buyer away. Stay in touch, offer information, occasionally recommend a high quality product you use and value. Build trust through value and quality. It's nearly impossible to over-emphasize this point. Look torepparttar 141004 long term and plan ahead. Every serious marketer needs to do this.

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