Strategic search engine optimization involves far more than keyword research, META tags and content.If you want to mange an SEO program, you need to be aware of any issue that can affect your success.
Domain name management is one of
big factors. Effective domain name management is critical because you could end up getting banned from Google and other search engines if you take wrong approach.
Why would Google ban you?
In spirit of fair play and providing depth in its results, Google frowns on duplicate content. Some web site owners purchase multiple domains and copy their content for both domains. They figure they may land #1 and #2 positions that way. That may be company’s goal, but it’s not very valuable for Internet searcher.
Even if you don’t maintain your identical content with two or more domains, you can still run into problems. It’s possible to update just one set of web pages, but have them look like duplicates because of how domain names are administered. You may be risking everything if someone enters www.yoursite2005.com/about.html and www.oursite2005.com/about.html
