Copyright 2005 Mike Law
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
Following is a list of 5 key ways that content can help build your traffic, subscribers, and customers starting today!...
1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis!
2. Generate double or even triple number of newsletter subscribers you do currently, simply by offering content in form of "special reports" or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase!
3. Create an automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links "sprinkled" throughout each course. Use an autoresponder service to automate delivery of your training course (such as a 5 part training course delivered over a 5 day period).
Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers.
4. One of most important keys to a successful online business is not JUST having a list of mailing list or newsletter subscribers... It's about building a trusting relationship with your subscribers (ie, "cultivating" your list)...
By sending informative articles (content) to your list on a regular basis you will establish yourself as an expert on your topic of business, as well as gain trust of your subscribers over time. As a result, your subscribers will be EAGER to take advantage of your "paid" product and service offers. (Just make sure that you NEVER take advantage of relationship you develop with your list by offering products or services of poor quality just to make a quick buck!)