Thinking of buying an affiliate website? With web these days growing at a substantial rate, just about everywhere you turn on web, you will see offers to own your own web business. Many of these offers are legitimate businesses with real products and items waiting for you to open one of their affiliate sites and start selling. They can sound very good, get you excited, tell you that you can make tons of money and sometimes be under $100.00 dollars to start. But there are some important things you should consider before you buy.
Pros: Affiliate sites can be a good thing if you’re looking for a low maintenance way to have a business on web, like if you’re retired or like to travel a lot. They can also produce a fairly good income 24/7 once you become established and if you know where you can pick up some local traffic just through friends and neighbors.
Cons: But there are downfalls to having an affiliate site, and most important one is you probably won’t have much control over it, sometimes none at all. First, you may not have control over ad banners that appear on your site, you probably won’t have control over content, links or text links and on some of them, you may be able to control keywords or optimize site for search engines, or possibly even see your daily traffic or check your stats (how many visitors you have gotten and how many items you have sold).
One of things they won’t tell you as they are trying to sell you a web site, is that even big time companies with web sites consider themselves a top notch site if they make one sale out of every one-hundred visitors. As matter of fact, this is what companies web sites aim for. Traffic is simply just not an easy thing to build up. A web site is not like putting a convenient store on a corner and everyone will see it as they pass by, and stop. If you do not advertise in some form, no one will know you’re on web. The old adage “if you build it, they will come” just isn’t true when it comes to opening a web site.
Getting The Traffic: Of course getting some heavy duty traffic will become your main goal when you open a web site, and it doesn’t matter how good it is or what it is selling. But web advertising can be flat out expensive, even scary. When you run a search for web advertising, you will find all kinds of bargains and promises to get heavy traffic to your site, and some of these are legitimate businesses, while others are mostly full of wind. Once you have your site and you begin searching web for advertising, there’s one old adage that you should always stand by, “If it sounds too good to be true, then it probably is”. Don’t fall for so-called bargains such as “100,000 visitors to your site for only $39.95!” Because it’s not just traffic you need, it’s quality of it.