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Thank you ************************* Affiliate Communication

Communication is Key! When building an affiliate network communicating with affiliates is important for merchants to maintain a good relationship. An affiliate's web site targets visitors, who may not necessarily view a merchant's web site, and therefore expands a merchants market. An affiliate may not be able to actively keep up with merchants product, it is important for a merchant to keep affiliate's informed about new product information, sales, new releases, links, graphics, promotions and special offers.

Keep in mind, not all affiliates are going to produce a high volume of traffic, and importantly, visitors who want to purchase a merchant's products or services. The occasional gem makes time taken well worth your effort. Talk with successful affiliates, find out what they are doing to effectively promote your software, and use that information to assist those affiliates who are not as successful.

Assist affiliates in understanding your product; no one knows your products like you do. For affiliates to drive traffic that will convert to sales, they need to understand benefits of product they are marketing. Once an affiliate knows product, they will be better able to act as an extended sales force. In order for affiliate to make effort, you simply must support them!

Make Communication Easy Many 3rd party affiliate-tracking programs notify both affiliate and merchant of a sale. This can often be automated and will create positive communication between merchants and affiliates. Making an affiliate's role easier will help them increase earnings and further promote a merchants site.

Provide affiliates with great looking graphics and sample text. Graphics that work best are those that highlight your web site, yet fit look of an affiliate's web site.

An affiliate program is a revenue-sharing arrangement, whereby affiliate (you), receive payment from owner of a product or service that you promote on their behalf. They are also called Associate Programs, Re-seller Programs, Commission or Pay-Per-Sale, Pay-Per-Click and Click-Through Programs.

Affiliates refer surfers to someone else’s product or service, and get paid a “referral fee” or “commission” for every sale that is made. It's a win-win situation! You get extra traffic and sales, and they get a piece of action for their products being sold.

An affiliate makes a commission that may vary between 5% and 15% of purchase price. Some programs offer as much as 50%.