Advertising on a Budget Written by Angelique Watkins
Direct Mail is a multi-billion dollar a year business. If you are advertising on a small budget; direct mail is lowest cost to start your business. The latest incentive we hear on TV, Billboards & Radio Advertisements is to sell all kinds of future planning products. First, we need real potential customers.With good planning there could be greater probability for successful income with a good mailing list. Postcards cost less to mail than a first-class letter. A few pennies add up when multiplied by hundreds and thousands of pieces of mail. Postcards are a way to get your message across to every hand they touch. Newsletters can provide information about your business. Use it as a marketing tool, not as an advertising tool. This outlet could enable you to share your knowledge about ideas and products.
| | Power Words That Sell !Written by Rick Yost
Expires Free Create Glimpse Secrets Attention Profits Guaranteed New Automate Guru Explode Look Grab Discover Jump Study Bonus Hurry Make-Money Which of these words jump out at you? Well they all should. They're all powerful words when writing ad copy. Take a careful look again at each word individually, think about word. How can you use it in your ad? Would it look good in bold or highlighted or maybe use a different color on it to appear instantly to readers eyes. You know from copy you've read in past what is easy to read and what isn't. Copy same formula for your items. Use above words but use them wisely. If word doesn't fit properly with your ad, then don't use it. Use all that apply but use wisdom when selecting. A good idea is to go to your local library or bookstore. Go to section that has information that you're selling and stand back a little. Now which books are grabbing your attention first and why? Take notes as to words used and colors that first sparked your interest. Now when you do your ad copy, try several different methods using these words, applying different colors here and there. Proof read several times, get someone else's opinion as to which copy they find easiest to read and which copy keeps their attention. Tweak it a little more if you have to and when you're totally satisfied that it's a work of art, test it!
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