Advertising on Tracker Outdoors

Written by David Selman, Tracker-Outdoors.com


Advertising your outdoor related website, services and products on Tracker-Outdoors.com has some major advantages.....Reaching your customers just got easier, a lot easier!  Tracker-Outdoors.com hasrepparttar right advertising package for you. We target your advertising by topics of interest. This is your opportunity to start advertising onrepparttar 100700 Internet at unbeatable rates.  Stand out from your competition!  As an advertiser and sponsor, you'll get: One full web page on Tracker Outdoors dedicated to promoting your website, service and products located within related content pages Navigation Bar Exposure Advertisement of your website in each monthly edition of our newsletter, "The Main Trail" Advertisement of your website using multiple website links within related content A regular site link on our related content "Link Partners" page as a Tracker Outdoors sponsor Rotating banner advertising within targeted content Submission of your main advertising page to 30 top search engines Our Traffic Tracker Outdoors currently receives more that one million hits per week. 90% of our traffic is from North America includingrepparttar 100701 U.S., Canada and Mexico. Our monthly newsletter reaches more than 3100 monthly subscribers.

The Sheep, The Shepherd and an Internet Marketing Fleece-Job

Written by Mark Senden


You have a site that's just returning on investment; nothing more or perhaps a lot less. You believe in professional services as they'rerepparttar experts. You have little knowledge in their field, norrepparttar 100699 time and resources for private research or independent consult.

Perhaps its Internet promotion and advertising this time round and your parting with $1000's a month for ho hum returns on your Web site investment.

BANNERS BABY!! Your net marketing agent says over and over... "We're going to expandrepparttar 100700 banner campaign." When this advice hits your desk, another $500 a month gets released torepparttar 100701 professional coffers.

Next week, how are those sales stats going?

Some Internet promotion 'professional' may be fleecing you $1000's a month in worthless banner advertising. Fortunately for you, this expenditure imbalance is exposed withrepparttar 100702 help of a text log on your Web site's server, raw website statistics. GOLD BABY!!

I recently submitted a proposal to a new client for, you guessed it, website promotion and advertising. The first request torepparttar 100703 client was for their website stat logs, secondly their tentative figures on banner and other forms of advertising onrepparttar 100704 Internet.

Web site stat logs are black gold. Each hit to your site is recorded byrepparttar 100705 Web server in a text file. Much information about those individual hits is recorded too; among that array are all your hit 'Referrers'. A referrer isrepparttar 100706 site page from which a link was used to land on one of your Web site pages.

For my new client, I found a big, fat gold nugget worth $4477.05 in these web stats. The client's banner campaign was restricted to one site, one domain, one referrer. There was no evidence of an acceptable conversion to sales by visitors from this site. Unique visits from these banners also generated .004% of total traffic.

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