Advertising in RSS feeds is something that Google is considering offering to its Adwords and Adsense customers. RSS stands for Really Simply Syndication and is a really easy way for a webmaster to share their news and information stories to world wide web.
Up until recently, RSS feeds had very few options for making money with them directly. Of course having at least one RSS feed on your website content will certainly build relationship you have with your website visitors which will result in more sales for your company, making direct money from syndicating your RSS feed wasn't possible until recently.
Is Putting Advertising in RSS Feeds a good idea?
There is risk to placing advertising in an RSS feed. Your visitors are being bombarded by spam in their email boxes on a daily basis. Everywhere you go online you run into advertising in many different forms. Is it really a good idea to put Advertising in an RSS feed?
I think it is and here's why. The internet is greatest source of information that any of us have access to. Much of this information is free. The problem is, it takes real effort not to mention knowledge to get that information online in a useful form. People and organizations that are good at doing this deserve to be compensated. If advertising in all forms was somehow able to be banned today on internet, tomorrow, amount of quality information available for free online would drop dramatically. In order to try to earn a living, most content providers would immediately have to seek some form of compensation online.
A right way to add advertising and a wrong way
Even though I'm in favor of seeing advertising in RSS feeds, I think that there has to be great moderation in approach you use. If too many items in RSS feed are advertising, a user will simply unsubscribe themselves from your feed. You would also have to be concerned about webmasters who pick up your feed. If you don't provide enough quality content in your RSS feeds, you'll find it very difficult to get anyone to syndicate RSS feed.