Advertising Revenue - Making Money With AdsenseAdvertising revenue and Google Adsense go hand-in-hand.
The Internet has regained a lot of credibility since its fall from grace at
end of
90’s.
This means more businesses are spending more money to get customers via
Internet. And it’s possible for you to cash in on those millions of dollars.
Google has an advertising program, involving four parties: 1.Google 2.Customers paying for
ads – through
Adwords program 3.Visitors clicking on
ads – on search engine results pages and websites 4.Website owners running
ads on their websites – through
Adsense program. These are
people making money from ad revenue.
For an example, look no further than
page you are on at
moment. Notice down
right hand side of
page and also in
top left of this article there are groups of ‘Ads by Google’ (if can’t see them its because either you are not in
US or not reading this article on my website).
Google has developed technology that automatically senses what
theme of
page is and then displays ads that are suited to
theme. This way
visitor will see advertisements likely to be of interest.
The Adwords customer (the advertiser trying to sell a product or service etc using these ads) is billed every time a visitor clicks. The amount depends on
cost of
ad, which is basically determined by advertising demand.
Revenue from that billing is split between Google and
owner of
website where
visitor clicked. If
ad costs
advertiser 50 cents per click, Google gets 25 cents and
website owner running
ads gets 25 cents.
If you were to click one of
Adsense ads you see on this page I’d get 50%.
Google Adsense is not
only program you can use to place ads on your site. Companies like Searchfeed offer similar programs but Adsense is where
money is.
There are a few key elements to successfully earning revenue from Google Adsense: •Create website pages to rank well in
search engines. No visitors =no clicks=no revenue •Strategically position your Adsense ads to attract
most clicks. •Target keywords that have a high click price, thereby earning more per click. •Make sure
words you target have enough searches per month to be worth
effort of creating a webpage. •Make your site a valuable resource so visitors return.