Add 500 Targeted Keywords to Your Site in Three Minutes

Written by Bill Platt


How often do you visitrepparttar search engines looking forrepparttar 128354 information that you seek? Twice a week? Every day?

According to SearchEngineWatch.com, seven ofrepparttar 128355 top search engines process over 300 million searches a day! Additionally, Search Engine Watch documents an item calledrepparttar 128356 GVU Survey Results fromrepparttar 128357 Georgia Institute of Technology which shows that 85% of all web users admit to regularly using search engines to findrepparttar 128358 web sites they visit.

The truth is, if you are seeking sales at your website, then you should be looking for traffic too. While sales is your true goal, no sales can take place until traffic occurs.

A lot of people scream torepparttar 128359 high heavens that search engines do not work. The fact is that search engines do work. It is just thatrepparttar 128360 people who are shouting do not understand how to make search engines work for them.

We will not go into great detail right now about how to make search engines work for you. We will only touch onrepparttar 128361 differences betweenrepparttar 128362 search engines of which there are three types: Pay-Per-Clicks, Directories and Spiders.

Pay-Per-Clicks require that you open cash accounts with them before you will be listed. While there are often ways to get intorepparttar 128363 PPCSE's without opening an account, we will not discuss that here.

Directories limit your submissions to page title, link and a short description.

For this discussion, we will be speaking about Spider Search Engines. Spiders are in fact software that visits your site and gathersrepparttar 128364 data from your website to determine how to tell people about your website.

While some Spiders gather a limited number of words from each website, others gather all ofrepparttar 128365 words listed within your website. This is where we come to our point today.

Spiders gather data from your site to provide a title and description for your readers. Additionally, Spiders gather repparttar 128366 words from your website and rank those words to determine which sites to return to their users.

The words they gather from your website are referred to as keywords. Search engine keywords exclude pronouns, prepositions and other very common words. All others provide rich fodder to repparttar 128367 Spiders.

To getrepparttar 128368 best use of Spider search engines, you must feed them what they want --- you must feed them lots and lots of keywords. It is important to note thatrepparttar 128369 best use of keywords on your website is using keywords that are relative to your products and services.

FFA's are a waste of time..........or are they?

Written by Cas Amato


According to a new survey carried out by Alliance & where ID_NUM=9270; Leicester, one in five small business owners view tax as their greatest concern. The Chancellor has announced in his last budget that companies with profits below œ10,000 will not have to pay any corporation tax with effect from 1 April 2002. The question to be asked is: does that announcement make incorporation a more attractive option compared to being a sole trader?

The answer is that from a tax point of view, it is advantageous to trade through a limited company as long asrepparttar income is drawn fromrepparttar 128353 company byrepparttar 128354 owners as dividends from their shares andrepparttar 128355 amount of dividends drawn is restricted belowrepparttar 128356 40% band rate (i.e. œ31,063 for tax year 2002/03). That way,repparttar 128357 owners have no further personal tax ("income tax") to pay. Moreover, dividends are not subject to national insurance contributions. This is excellent news of course. But, if dividend income falls withinrepparttar 128358 higher rate bracket of income tax (i.e. above œ34,515), they will be taxed at 22.5% onrepparttar 128359 excess, which of course will increaserepparttar 128360 tax burden. The company profits are subject to corporation tax rates. Those are lower than income tax rates.

The most catastrophic scenario is whenrepparttar 128361 director takes his reward fromrepparttar 128362 company as salary. Then his/her salary is taxed at income tax rates (like a sole trader's income). That is because, unlike sole traders,repparttar 128363 tax system treats companies as separate from their owners because a company is a separate legal entity. The problem is thatrepparttar 128364 income taxes are higher than corporation tax rates. On top of that, they will be subject to employee and employer national insurance contributions, which of course increaserepparttar 128365 tax burden and render his position worse than even an unincorporated business ("sole trader"), because NIC Class 1 on payroll are higher than NIC Class 2 paid by self employed.

In contrast, a self employed person ("sole trader") is taxed at income tax rates onrepparttar 128366 profits from his business, which are added to his other sources of income. As it has already been mentioned, income tax rates are overall higher than corporation tax rates. On top of income tax, national insurance contributions class 4 are payable onrepparttar 128367 business profits within a specified band (7% on profits between œ4,615and œ30,420). National insurance contributions Class 2 are also paid by self-employed people, although those are lower than those payable by company directors on their salaries.

To illustraterepparttar 128368 above, let's take a simple example. We have a limited company and a sole trader. They both make œ60,000 profits each inrepparttar 128369 tax year 2002/03. We assume thatrepparttar 128370 company director takes a salary equal torepparttar 128371 amount of his personal allowances (untaxed income) of œ4,615 andrepparttar 128372 balance as dividends. The company will pay corporation tax at 19% equal to œ10,523 and nothing else. The sole trader will pay income tax œ16,542, National insurance Class 2 œ104 and National insurance Class 4 œ1,806. Total œ18,452. The bottom line is thatrepparttar 128373 person that has incorporated his business into a limited company will make a tax saving of œ7,929 compared to a sole trader! Isn't that fantastic?

Somebody might be wondering: why is this entire happening? The official explanation is that, this government, to helprepparttar 128374 economy grow, encourages people to leave as much profits within their businesses to be reinvested, instead of being taken out and spent.

The "unofficial line" is that, as a matter of fact, for yearsrepparttar 128375 Inland Revenue has tried to reclassifyrepparttar 128376 self-employed. The 1% in NIC hike on staff salaries aboverepparttar 128377 NIC threshold from next April adds to bothrepparttar 128378 employees' and employers' tax burden and may more than offsetrepparttar 128379 saving fromrepparttar 128380 corporation tax zero rate onrepparttar 128381 first œ10,000 of profits.

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