A Stupid Question.

Written by Robert J Farey


This is a stupid question but it has to be asked.

Does your sales letter create as many sales as you would like. What proportion of them respond to your advert? What is just as important, how many of those that responded actually purchased your product?

How can you improverepparttar response rate? How many new email addresses did you capture? Do you have an 'opt in' strategy so that you can mail them later with more offers without being accused of spamming?

Let us look atrepparttar 108714 sales letter first. The headline. Does it stand out? Does it grab your attention? Does it shout, "READ ME, READ ME, READ ME".

Onrepparttar 108715 other hand: Does it give a tantalising hint at something interesting inside. Something of real benefit torepparttar 108716 reader. Does it ask a question that can only be answered by readingrepparttar 108717 content ofrepparttar 108718 letter?

The letter itself. Is it speaking to a group of people? Or is it a one to one conversation? How many times does it say 'You' compared withrepparttar 108719 number of times it says 'Me, We or I'.

Your readers are not interested in you or what a marvellous gadget you are offering. No, they are only interested in what it can do for them. How much better off they will be if they invest their hard earned cash in your enterprise.

Will it help them to become rich, a better person, happier or better looking, Will it make them more attractive torepparttar 108720 opposite sex?

Convince them of just one of these, or similar things and repparttar 108721 price will not matter.

It all boils down to "What's in it for me."

The old adage: "Sellrepparttar 108722 sizzle, notrepparttar 108723 steak" is as relevant now as it was inrepparttar 108724 old days of door knocking.

Let's go back torepparttar 108725 original sales letter. How good was it inrepparttar 108726 first instance? Were you happy withrepparttar 108727 initial response? if so, what went wrong? Has it become stale. Would a makeover put it right? Perhaps it just needs a new headline.

Ifrepparttar 108728 click through rate is good, it would appear thatrepparttar 108729 headline is doing it's job. Shouldrepparttar 108730 ratio of purchases to clicks-through be poor I would suggest thatrepparttar 108731 text ofrepparttar 108732 letter is not up to scratch.

The problem may not be inrepparttar 108733 letter, orrepparttar 108734 headline. It could be that you are not aiming your advertising at repparttar 108735 right people. Whatever you are selling, a very large percentage ofrepparttar 108736 population will not be interested in it. You must find those who arerepparttar 108737 most interested in your particular product.

For Your ECommerce Success

Written by Michel Richer


Have you always dream of owning your own Business and working inrepparttar comfort of your own home ?

As human we all want to succeed. We all wantrepparttar 108713 best from life. We all want to be wealthy, to have a great house, to travel aroundrepparttar 108714 globe. A great wife and beautiful and healthy kids.

To have all of this you don't need to be a genius, have luck or to rob a bank.

All you need is that you userepparttar 108715 power of faith wich means confidence. Confidence in yourself.

You also need knowledge. Likerepparttar 108716 adage: "Knowledge is Power". But you must ACT. Knowledge without action is useless. It's like having a recipe of a cake, without actually makingrepparttar 108717 cake.

So to succeed you need to know what you want and after that act on it.

HOW TO SUCCEED

The first ultimate start to succeed with your home business is to write your goals and have a business plan.

Don't wait for everything to be exactly right to start...THERE WILL NEVER BE A "PERFECT" TIME! Start now, with whatever you have. The things you need will come to you as you work toward your goal.

Let's talk face to face there is no easy way to succeed with your home business. Talk to people who succeed in business like George Walton of wal-mart or other like Donald Trump. They will tell you that it takes lot's of vision and determination. You have to be a man of action to really succeed.

Like i said there is no easy road. But of course you can succeed like me. You have to be persistant.

You have to build your business brick by brick. One step at a time. You start atrepparttar 108718 base ofrepparttar 108719 ladder first.

Everyone who as succeeded in life have start atrepparttar 108720 base. Thats a fact of life. Likerepparttar 108721 man you are today, start as a baby.

Evenrepparttar 108722 most dynamic, highest-earning entrepreneurs inrepparttar 108723 industry took MONTHS to begin seeing an income of any real significance.

Andrepparttar 108724 real wealth,repparttar 108725 $100,000+ income we all strive for, took an average of almost 3 YEARS to achieve!

Do you think ANY of these gentlemen don’t thinkrepparttar 108726 ends justifiedrepparttar 108727 means?

Do you think for an instant thatrepparttar 108728 months and years invested hasn’t been rewarded a thousand times at least? You don't even have to think about it, do you?

So now you know ! It takes an average of 3 YEARS to build a significant income onrepparttar 108729 internet.

ONE STEP AT A TIME

Every house is build brick by brick. So is your home business !

Of course we all want to go faster. But we have to start atrepparttar 108730 base first. It's a basic law. We are subject to time and circumstances.

We have to learn. We have to experiment. With learning and experimenting we get experience. And with experience we become an expert.

We have to set goals. The goals will guide us one step at a time. It will will paverepparttar 108731 way to our success.

You cannot go on a road trip without knowing your destination. You need a map. You need time. You need to rest. You need to eat. And sometimes there is roadblock.

When we hit a dead end we turn back and take another road. But we keep going to our destination.

It'srepparttar 108732 same thing with your home business. There is bumps and jumps and sometimes we crash. But we always keep our eyes torepparttar 108733 goal. That is what give usrepparttar 108734 drive. It's our paradise. The goal become our existence. And it is.

By never, never giving up you will reach your goal one day. One mile at a time. It's impossible that you won't reach it. Unless you die.

That'srepparttar 108735 only secrets to success. One client at a time. One step at a time. 100 client at a time. Until you reach thousand like me and make your $100,000 a year and +.

To make $100,000 a year, start by making $100 per month. After $200 a month. And after $500 a month. And after $5000. And so on and so on.

Day by day, your on your way to succeed, week by week your on your way to succeed, month after month your on you way to succeed, year after year your on your way to succeed.

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