A Beginner's Checklist to Promoting an Online Business (Part 2)

Written by Angela Wu

This week we continue with Part 2 of our 3-part series on how to market your online business. Part 1 is available at http://onlinebusinessbasics.com/articles/checklist1.html .

As much as we all love free stuff, an Internet business is still a business and you can reasonably expect to invest in marketing. Fortunately, online marketing can be quite affordable -- even to beginners on limited budgets. Here's a quick list of some ofrepparttar more popular paid methods for small businesses.

PART 2: Effective Fee-Based Online Marketing Methods

1. Search engines. Web surfers typically userepparttar 125032 large search engines such as Google, MSN, and AOL to find repparttar 125033 information they want. If you can manage to get a good ranking for some of your top key phrases, you can get a steady stream of traffic. Expect to invest funds for review/submissions, and possibly even for hiring an optimization expert or for self-education. A great site to learn about search engine optimization is Search Engine Watch, http://searchenginewatch.com/ .

2. Major indexes. Yahoo [ http://yahoo.com/ ] and Open Directory [ http://www.dmoz.org/ ] are two ofrepparttar 125034 best- known indexes. Both of them can significantly increase your link popularity, and provide you with additional traffic. Atrepparttar 125035 time of writing, Yahoo charges an annual review fee for commercial websites. Submissions to Open Directory are currently still free.

3. Pay-per-click search engines. With these search engines, you literally pay a certain amount of money for every click they send your way. The more you bid,repparttar 125036 higher you'll rank for your search term andrepparttar 125037 more visible your link will be. The largest and most popular PPC SE is Overture, http://www.overture.com/. A list of PPC SEs is available from http://payperclicksearchengines.com/ .

4. Ezine advertising. Although this takes a fair bit of practice and experimentation, ezine advertising is potentially one ofrepparttar 125038 best and most profitable ways to promote your business online. The editor has already donerepparttar 125039 hard work of putting together a list of opt-in, interested prospects; you just take advantage of it. Search for complementary ezines at NetterWeb.com, http://www.netterweb.com/ or userepparttar 125040 excellent Lifestyles Publishing Directory of Ezines at http://buildyourhomebiz.com/directory.html .

5. Direct email campaign from a reputable list broker. There are companies onrepparttar 125041 web that specialize in building permission-based email lists, targeted to each subscriber's area of interest. This is true 'opt-in', unlikerepparttar 125042 endless stream of spam email that implores you to purchase '30 million addresses for only $99!' True opt-in lists are not cheap by any means, but they haverepparttar 125043 potential to yield great results. Check out http://www.postmasterdirect.com/ as an example.

5 Simple Steps that Will Help You Start Making Money Online Almost Immediately.

Written by By, Lisa M Cope

It takes time to build a profitable business. But that doesn't mean you have to wait forever to start earning an income online. In this article I'm going to show you 5 simple steps that will help you start making money online almost immediately.

Weather you know every marketing trick inrepparttar book or you are just starting out. I am positive that this one technique will earn you more profits in much less time than any other. It isrepparttar 125031 easiest and quickest way to produce a positive cash flow in any business. It's that simple and that powerful!

It's Joint Venture Marketing....

A joint venture is when two or more businesses join together to work on a project. Doing joint ventures with other businesses can increase your sales and your profits very quickly.

A Properly set up joint venture can be a winning proposition for everyone involved. Almost every business can do this with their products and services. It's especially easy since you have all ofrepparttar 125032 tools you need to get started online.

Here is a quick example of how joint ventures work.

For this, let's say your potential partner has a list of customers or subscribers and you have a product which is a solution to a problem that many of these customers may have.

If you were to buy advertising space from your potential partner even with an extremely well written offer you may be able to sell 2% of them on your product.

But what if....you offered your potential partner an irresistible joint venture and through combined efforts they recommend your product with an endorsement to their subscribers.

Now instead of selling to just 2% ofrepparttar 125033 list you sell 20% or more! Just by having your potential partner endorse your product to their customers and subscribers.

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