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Let The Market Choose Your Price?

Written by Stuart Reid


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Let The Market Choose Your Price?

By Stuart Reid

Settingrepparttar correct price is hard for any on-line business, and there are plenty courses and manuals dedicated to this delicate subject.

You want to have a price that will make you a profit, obviously. But you also want to have happy customers who feel you've charged a "fair" price.

The problem is too low a price will make your product seem inferior. Give-away products suffer even more from this "perceived value".

Conversely, if you charge too much (even thoughrepparttar 102353 price may well reflectrepparttar 102354 time and effort put intorepparttar 102355 product) you may get many disgruntled customers and many complaints which can have disastrous knock-on effects.

So is there a middle ground?

I'm sad to say not really, but there are a few methods you could try including a "crazy" trial I'm currently testing myself...

The most obvious way to decide your price is to see whatrepparttar 102356 rest ofrepparttar 102357 market is charging. This is not as easy as it sounds, sincerepparttar 102358 "rest ofrepparttar 102359 market" will vary widely.

Standard prices for e-books centre aroundrepparttar 102360 "magic" $27 figure, going up to around $47. Most ClickBank Merchants, for example, have a $50 selling limit - hence this price.

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