the most prevalent lead generating tool for

Netrepreneurs. This form of opt-in list has been widely

employed - especially in Internet marketing niche,

however, it has not become any less effective.

In fact, more and more entrepreneurs are coming up with

new ezines - on diverse subjects. Of course, if they

don't, how would they become credible online? How would

they develop required relationship - for sale - with

their prospects? How would they bring their message to

the forefront of their target market? Don't be fooled!

You must start your own email opt-in list, if you must

get result on Internet.

However, after starting an opt-in list, you begin to get

concerned about getting subscribers. An e-mail list with

thousands of subscribers is something anybody with

"right" techniques can build within months. That's what

this article is all about - increasing your opt-in rate.

1. Make Your Ezine Noteworthy The location of your subscription form on your webpage

can influence rate at which your visitors opt in.

Make form as networking as possible. Check out my

Internet marketing ezine subscription form at

http:www.webtactics.ca.tt .

2. Include Your Ezine on Each Page Give your visitors opportunity to opt-in on all your

pages. If you can't include them on all your pages, use

pop up windows. They produce results as well. Tip: The

more opportunity for visitors to subscribe, more

they'll subscribe.

3. Good Ad Copy You'll subscribed more people, if you have a powerful

marketing message for your ezine. Offer your visitors a

strong benefit. Remember, everybody is only interested

in himself. So, you must take advantage of this fact and

write a message that'll appeal to need of your

visitors.

4. Use Testimonials Testimonials can dramatically increase number of

subscribers you receive a day. If you don't have them, request for them. But you'll

have to be strategic in doing this. The key is to make

them feel you're concerned about their success. You want

to know kind of success they're getting with your

information. Ask them to email their entries to you, and

tell them they'll see their success stories in next

issue of newsletter.