8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure

Written by Cory Threlfall


Copyright 2005 The IWE, LLC. All Rights Reserved.

RSS (Real Simple Syndication) isrepparttar new technology onrepparttar 138788 block and is takingrepparttar 138789 Internet by storm as Internet marketers are hurrying to incorporate this new form of communication and technology into there existing online businesses to Maximize there exposure online with NEW and/or Existing customers.

I recently received a post on my Blog from a fellow that inspired me to write this article since I foundrepparttar 138790 nature ofrepparttar 138791 topic important to ALL who are serious about gettingrepparttar 138792 most out of there RSS feed and this new technology.

I'm pretty sure you can guess what he ask from readingrepparttar 138793 headline of this article.

Well... I did some research on what he had asked of me and came up with...

"8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure"

So, with that said, let's dive intorepparttar 138794 first and MOST important step to Maximizing your RSS feed forrepparttar 138795 exposure it deserves.

Step #1. Build a dedicated webpage for your RSS feed.

This is probablyrepparttar 138796 most important part of gettingrepparttar 138797 most out of your RSS feed, is by building your own dedicated webpage for your RSS feed subscription.

The KEY here is to give your potential readers many options to adding Your RSS feed.

The best way for me to illustrate this to you is by clicking onrepparttar 138798 link below that leads to my dedicated RSS feed subscription page so you can see first hand what you need to do to get yours started.

Click here: http://www.internetwondersezine.com/rss_feed.html

Did you notice allrepparttar 138799 different options I give?

That's what you need to do.

Now, for those of you who aren't so web savvy, don't worry, I have something for you that will auto-generate a RSS feed webpage for you within minutes if you already have a Blog or RSS feed.

The service I'm talking about is called FeedBurner.com -- http://www.feedburner.com -- and is a free service for you to sign up for.

Here's what my webpage through FeedBurner.com looks like so you'll have an idea of what yours will look like. http://feeds.feedburner.com/TheInternetWondersBlog

Do you see allrepparttar 138800 options they give your potential readers to add your RSS feed to there RSS readers?

Once you've accomplished one ofrepparttar 138801 two options above your all set to start promoting your RSS feed for MAXIMUM exposure.

Step #2. Add links to your RSS feed webpage on your website.

This is yet just another way to pull your visitors towards your RSS feed webpage by simply adding Text or Graphic links to your existing webpages.

Make sure you put them in Highly visible area's where your visitors will see your links.

I would would put one atrepparttar 138802 top, middle and bottom of your website.

This really depends on what kind of website you have so you'll have to use your own dicression.

Here's what I have done on my website to give you an example. Click here: http://www.internetwondersezine.com

Step #3. Add this HTML tag to your RSS feed webpage.

Here's something you can add to all your websites webpages that will getrepparttar 138803 attention of Search Engines spiders to come on over and check out your RSS feed further.

Simple addrepparttar 138804 following HTML tag torepparttar 138805 < head> of your document:

Web Design for Ecommerce

Written by Ray Yee


Your website is your tool for showingrepparttar online community an image of your Drop Ship retail business. Whether or not your business succeeds depends heavily on your website. If your website design is user-friendly, more visitors will purchase your products or subscribe to your newsletter. This will ensure that you are not wastingrepparttar 138779 time and money you spent attracting visitors to your website. It does not pay to drive large amounts of traffic to your website and have 99% of them leave due to poor content and navigation.

When designing your website, it is important that you switch from your own profit-oriented perspective torepparttar 138780 prospective customers’ perspective. First place yourself in your customers’ shoes. After which, you should take some time to sit down and plan how your website should look like.

Below I will describerepparttar 138781 factors that contribute to a successful sales-optimized website for a Drop Ship business.

1) The critical components of your homepage.

- Your title tag. It should describe your website effectively and concisely. For search engine optimization purposes, it is necessary to include your main keywords in your title, without it being unnecessarily long. For example, a good title would be ‘Renaissance Oil Paintings ½ Abstract Oil Paintings’.

- Your headline. Being one ofrepparttar 138782 first few elements of your homepage that capturesrepparttar 138783 attention ofrepparttar 138784 visitor, it should clearly and concisely state what benefit your website can offer torepparttar 138785 visitor. For example, your headline can tell your visitors how to earn extra income, how to lead a healthier lifestyle or how to save them time or money. In short, it should offer a solution to their problems, or address their needs. The headline should be placed strategically right atrepparttar 138786 top center ofrepparttar 138787 page. You can also userepparttar 138788 italics or bold functions to draw attention to your headline.

Internet surfers are not known for their patience. That is why it is crucial to capture their attention duringrepparttar 138789 first few seconds of their stay at your website. Your headline playsrepparttar 138790 most important role, as it is usuallyrepparttar 138791 first thing that visitors see. Research has shown that you have about ten seconds to fully capturerepparttar 138792 attention ofrepparttar 138793 visitors and compel them to read on, before they leave your site.

- Your content body. In your main body of your homepage, you have to describe in further detailrepparttar 138794 benefits your website or your products can offer to your visitors. Note that you providerepparttar 138795 benefits, and notrepparttar 138796 features ofrepparttar 138797 products you are selling. This isrepparttar 138798 basis of effective marketing: you tellrepparttar 138799 customers what is in it for them. You must also give strong directions to action in your content body and tell themrepparttar 138800 steps they need to take in order to benefit most from your website. For example, you can include links like ‘Click here now to discover why our oil paintings are amongrepparttar 138801 best in Europe’, or ‘Sign up for our free newsletter now to getrepparttar 138802 latest tips and guides on good gardening practices.’ Note that you have to be concise in your content body so that you can includerepparttar 138803 most attractive benefits nearrepparttar 138804 top ofrepparttar 138805 homepage, withoutrepparttar 138806 visitor having to scroll down.

- Your opt-in offer. Ask for your visitors’ names and email addresses in your opt-in offer box. Email marketing is central torepparttar 138807 success of your Drop Ship business. First-time visitors who leave your website without buying anything have a chance of signing up for your free newsletter. This allows you to keep in contact with them and send them promotions in future, and your effort and money in attracting them to your website would not be wasted. This feature should be placed somewhere nearrepparttar 138808 top left or top right of your homepage because of its importance.

2) Professional look/atmosphere. Your website must not be full of graphics, banners or flashing advertisements. These only serve to distract your visitors from your main product offers. You should avoid flash animation as well. When formatting your text, use only a single type of font like Times New Roman, and two different colors at most. Page backgrounds should preferably be white or plain, and not be patterned or fanciful.

Another important factor to keep in mind is to minimizerepparttar 138809 time that your webpage takes to load. Since visitors are normally very impatient, they are likely to leave if a page is slow to load, hencerepparttar 138810 need to exclude large graphics or animation which slow down your loading speed.

3) Good content. Most online retailers sell products in a niche they have expertise in or which they are passionate about. For visitors to be convinced of your authority inrepparttar 138811 niche, you need to establish yourself as an expert in that area by providing useful, reliable content. Customers tend to trust retailers with strong background knowledge as they can recommendrepparttar 138812 best products forrepparttar 138813 customers’ needs, or answer any queries well. Fly-by-night businesses, onrepparttar 138814 other hand, are just out to make money, and normally do not haverepparttar 138815 necessary expertise to earnrepparttar 138816 trust of customers. It is thus critical that you make a consistent effort to update your website regularly withrepparttar 138817 latest tips, resources or articles to serve your visitors well. At least even if visitors do not buy from your website on their first visit, they would continuously return to your website for useful information. After a period of time, when you have earned their trust, they would feel more compelled to buy your products. This form of marketing, which develops an online community, is a very cost-effective method as it costs next to nothing to supplyrepparttar 138818 necessary information.

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