Sales: 7 QUESTIONS YOU MUST ANSWER BEFORE A CUSTOMER WILL BUY

7 QUESTIONS YOU MUST ANSWER BEFORE A CUSTOMER WILL BUY

Written by Bob Leduc

Customers buy from you because they expect to get something more valuable to them than repparttar

money they pay for it. You can assure them of getting that value by answering 7 important questions. Prospective buyers usually don't ask these questions. They may not even think of them. But they won't buy from you until all 7 questions are answered in their mind.

1. EXACTLY WHAT ARE YOU PROPOSING?

Prospects won't buy unless they know exactly what you're offering them. Make your proposition simple and easy to understand.

2. WHAT'S IN IT FOR ME?

Prospective customers don't really care about you or your company. They only care about how they can personally benefit by using your product or service. Tell them what they want to know. Describe in detail how their life will improve when they buy your product or service -- and why it's worth repparttar 127292 price.

3. HOW FAST CAN I GET IT?

The faster you can deliver your product or service repparttar 127293 more sales you'll get. Consider offering an option for overnight delivery if you sell something that cannot be delivered immediately after being purchased. One Internet marketer told me her orders increased almost 30 percent when she added repparttar 127294 option for overnight delivery -- even though she charged repparttar 127295 additional cost to repparttar 127296 customer.

4. WHAT IF I DON'T LIKE IT?

People are reluctant to risk repparttar 127297 chance of not getting what they expect after buying your product or service. Offer repparttar 127298 most liberal guarantee you can afford. An unconditional, money back guarantee will produce repparttar 127299 most sales because it completely eliminates all of repparttar 127300 customer's risk. State your guarantee prominently and in detail. Clearly reveal any conditions that apply.

5. WHY SHOULD I BELIEVE YOU?

"Magnify Your Sales Letter's Potential By 50% Or More With A Technique That 95% Of Website Sales Letter's Aren't Using!"

Written by Mike Jezek

You don't want your competitors to read this! Friend, in repparttar

next few moments, I'm going to go ahead and reveal to you a simple and yet, little known technique that's being neglected by 95% of repparttar 127291

website sales letters out there. This technique when applied to your website's sales presentation can increase response. What am I talking about? I'm talking about repparttar 127292

"Lift Letter."

Having a lift letter integrated with your website's main sales letter may just be repparttar 127293 shock force that sends a surge of more sales rolling in. Ok, you may be asking, "What is a lift letter?" A lift letter is nothing more than another one or two page sales letter in addition to your main sales letter. Question. Have you ever gotten a direct mail package containing a little folded note urging you to buy, which was usually a canary yellow or light blue color? That's a lift letter. Many direct mail packages use them. However, there has been debate as whether they are worth repparttar 127294 cost. Why? As you know, conducting a direct mail campaign can be expensive! And most savvy companies, once they have a successful direct mail package, try to streamline it to make it more cost-effective without suppressing response. And sometimes that lift letter is scrapped. But how does this apply to you?

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