When you join an affiliate program, you join thousands of other affiliates who are marketing same product. So how do you ensure that customers buy from you instead of one of other thousand affiliates? You do it like this.
1. Buy product or service you want to sell. That's right, buy it and use it. Become accustomed to all features and benefits associated with product. How does it make you feel? This is what you will be selling to YOUR customers.
Here's an example. I bought an email program that can send out mail to all my lists. It has all bells and whistles that you can imagine, and I just love it. I became an affiliate of program and sell it more than any other mail program I offer.
Why? Because in addition to having it on my website, I also recommend it to anyone who is looking for a quality mail program. If I didn't use it, how could I recommend it? Ethically.
2. Design your own web page. It's no secret, there are some pretty bad sales pages out there. Some of most amazing products on net have some of most customer unfriendly sales pages. But this doesn't mean you can't sell products.
Design your own webpage and sell customer on product first. Give them your own testimonial and testimonial of other customers who have bought product. Tell them why you bought it, how you use it, and what results it gives you. Remember, buy it and use it.
3. Offer YOUR customers a bonus. That's right, these are YOUR customers too. They are buying a product based on information that you have given them or referred them to. So give YOUR customers a bonus.