5 Ways to Get More Traffic to Your Site

TRAFFIC TIP #2: Pay Super Affiliates To Promote Your Site Hand pick webmasters with popular sites or list owners with large, responsive lists and offer them $100 just for signing up for your affiliate program and promoting your link. With this approach you’ll definitely get their attention and ensure that you sign up real affiliates who will actively promote your products and services. Even just 3 or 4 of these affiliates can cause a substantial increase in your site’s traffic (and your sales!). TRAFFIC TIP #3: Give Away Your Product Or Service To Influential People In every target market there is a group of people who are “influencers”. They’re ones who like to try new products and are very outspoken when they find something they like. The best way to reach these people is to start a word of mouth advertising campaign. Do this by giving away early versions of your product or service to influencers in your industry and encourage them to spread word to everyone they know. TRAFFIC TIP #4: Create An Advergame Specific To Your Site Advergames are small online games designed to drive traffic to your site based on their entertainment value. As their name suggests their purpose is to advertise your website, product or service in a fun way. If you design one that becomes popular it can create a substantial amount of traffic to your site. Make most of this by requiring people to give their name and email address before they can play so that you can follow up with them later. The best part is if your game is fun and unique people will tell everyone they know. What a great viral technique!

THE BENEFITS OF INTERNET MARKETING

There are a number of benefits to using Internet as a marketing medium for both Consumers and Marketers. Benefits to Consumers In this day and age of 24-7, consumers are able to search internet for goods and products at a time that suits them. More and more people are now working outside of what used to be deemed ‘normal’ working hours of 9 – 5. Not only can they use Internet at a time to suit them, but they are also able to compare brands, prices and buy goods and services without having to face a single sales person! This enables them to make a calculated decision free from sales pitch or emotional persuasion, so their decision is more likely to be clarified and deliberated. Buying over Internet is quick, convenient and private. There is no need to drive anywhere, fight for a parking space, or battle through crowds of other consumers all doing same thing. And indeed because of lower overheads for companies selling on Internet, consumers are able to benefit from lower prices as these lower costs are often passed on to consumer in form of discounted prices. Benefits to Businesses Wide reaching The Internet provides businesses with means to reach prospective customers that they would not normally be able to reach so quickly and inexpensively. Opportunity to learn about customers’ needs and wants Once they have reached these customers, Internet offers opportunity to learn about those customers’ needs and wants by interacting with a customer and gaining valuable feedback from them. In doing so, a company is then able to better target its goods and services to those customer needs and wants. Ordinarily, conducting market research of this nature would be a costly exercise for any company and yet here is a sales medium that allows this type of market research to be built in. Reach A Wider Audience at Less Cost By marketing goods and services online, companies are able to reduce costs. Whilst there are still costs incurred in maintaining and hosting a website, they are considerably less than maintaining and renting a shop and advertising goods and services. In general terms, it is far less costly to set up a website than it would be to buy 30 seconds of commercial air time on prime time TV and yet Internet has more viewers between hours of 9am and 4pm than TV and Radio put together. Flexibility When a company decides to change its goods or services, it can be a costly and time consuming task whilst changing them on a website is instantaneous and far less costly. Imagine a catalogue has been printed and mailed out to a database of customers. Then imagine a company wants to add another product to that catalogue; it would then have to mail out addition to all its customers again. It is costly for company and inefficient for customer. Yet, if that catalogue were an online catalogue process would be far quicker, more simple, more customer friendly and far less costly for company.