1. Make Your Website As Cluttered As Possible

Nothing makes visitors leave quicker than a cluttered website that is hard to navigate around. So if you want people to flee from your site like it's a rabid wolf then be sure to put as much junk as you can on homepage. Then make links to rest of website hard to find. Be sure to have lots and lots of pictures, forms, banners and pop-ups as well. All relevant information should be well hidden, and main focus should appear to be countless programs you want visitors to sign up for. That should keep any pesky visitors from ever coming back.

2. Never Update Your Website

Marketing would appear to be great buzz word of decade. Every self-respecting business team talks about it, yet many of us aren't even sure what it is, and even more are uncertain of how they should be doing it.

In Marketing -the next level we looked at some of most important definitions, and pointed out that marketing is simply about bridging gap between producer and consumer. It's not about what you're trying to sell, it's about who you're trying to sell it to, what they want from you, and how to give it them. It really is that simple.

This is all very good in theory, but one of main problems with marketing is that while it makes complete sense when reading about it, applying it to real world can often prove to be a different matter. One of simplest and most effective ways to do so is to focus on consumer.

How to attract new customers to your product and website is constant quandary of many businesses, small or large. But fact is that no matter what method you use to do so, it's a hard, slow and often expensive process. Logically, we can therefore assume that we should, and indeed must, apply some of our energies to retaining existing customers.

The question is why we lose so many potential customers before they've even had a chance to reach for their wallets. There could be many reasons for this. Some may no longer require what you're selling, some may simply forget about you, and inevitably, some may feel (rightly or wrongly) that you don't provide what they need or want.

While there is little that you can do if they genuinely have no need for product or service you're selling, everything else is completely under your control.

Why Are You Losing Customers?

If, for example, a customer did use your product in past, but no longer has any need for it, then something must have changed. Is it perhaps new technology that you're not keeping up with, a gap in your product, or incompatibility with other software? Identify what's changed, and if possible, address those needs.

If reason is a competing product, then go after product's features with a vengeance, and build on them. Don't constrain yourself by only providing bare basics of what consumer wants. Give them what they could use, and show them features that they've never even thought of before. While no-one in their right mind goes shopping for a new car based on stereo and seat linings, fact is that sometimes these add-ins may prove to be make-or-break features in choosing their purchase. Throw them in.