If you're serious about building long-term financial security by way of an online business, here are a few reasons why you should begin right away developing your own original product offerings.

Eliminate Competition

When you have an original product to offer, you will be in control of pricing and methods by which your product will be marketed. No one else will have rights to direct sell your product unless you grant them those rights, or sell license to them. In other words, you can be sole source if you wish.

While competition is more than fierce among commission paying affiliate programs and products, your original product will enable you to rise above and eliminate that competition. Your own business can then be built on a firm and stable foundation, and not based on dictates of others.

Recognition and Credibility

Never can enough be said about importance of these two factors in terms of building an online business. Would be successful online entrepreneurs are hampered by fact that Net itself is an impersonal venue. We seldom if ever get to meet our clients and customers face to face, making it all more difficult to establish a reputation as a serious and credible business owner.

For most people new to an online business, their Internet dream starts with a great idea, which can be an original ebook, affiliate program, software, or online service. Yet, most people fail to realize that from their ideas, product or service must be produced, a web site must be created, a marketing campaign must be executed, and so on and so forth.

Many people say that beauty of starting an online business is that it requires little or no startup cost. Well, truth is that if you are planning to start an online business with little or no money, be prepared to do A LOT of things yourself.

Also, starting an Internet business rarely costs nothing. At very least, you'll need a computer, an Internet connection, and a web host if you are planning to have a web site.

If you are planning to pursue your Internet dream alone, you will have to be jack of all trades. That means that you must be your own web site developer, product creator, search engine expert, links manager, ezine publisher, customer service personnel, accountant, and Internet marketer. For average person, assuming most, if not all, of roles mentioned above is indeed a daunting task.