5 Insider Secrets to Million Dollar Sales Letters

Written by Terry Dean and Michael Bosse

One ofrepparttar most important skills you could ever learn is how to write million dollar sales letters. The difference between a killer sales letter and a mediocre one is oftenrepparttar 108123 difference between a successful site that earns thousands of dollars weekly and one that can't break even. It doesn't matter if you drive tens of thousands of people to your site every day if you can't convince them to buy from you once they are there. Your site will never be profitable if it isn't full of benefit driven client centered ad copy.

The good news is that anyone can fill their site with good ad copy. If you don't want to write it yourself, you can find numerous good ad writers who are willing to do it for around $1,000 to $15,000 per sales letter. If that cost is too much for you to bear, I have even better news for you. Anyone can learn how to write million dollar ad copy. Don't start letting your mind come up with all ofrepparttar 108124 reasons why that may be true for other people but not for you. Let me rephrase that sentence. YOU can write million dollar ad copy.

The best copywriters inrepparttar 108125 world did not haverepparttar 108126 best writing skills when they started out. Many of them, in fact, don't even have high school diplomas. Just because you have never even written a free report doesn't mean you can't write a killer sales letter. As a matter of fact, I am going to give yourepparttar 108127 best insider secrets available inrepparttar 108128 world to help you writerepparttar 108129 best ad copy you possibly could. There are thousands of resources online that will teach you how to write better ads. Below are just a few ofrepparttar 108130 books or manuals that will help you learn how to write good ad copy:

"Advertising Magic by Brian Keith Voiles "Maximum Profit Copywriting Clinic by Bob Serling "Magic Words that Bring You Riches by Ted Nicholas "Cash Copy by Jeffrey Lant

These types of books and manuals will teach yourepparttar 108131 in's and out's ofrepparttar 108132 inner workings of good ad copy. They will teach yourepparttar 108133 important pieces you need such as creating great headlines, listing benefits, finding testimonials, and using a P.S. Any of these courses will improve your sales letter writing ability.

What I want to give you today through this article is a turn-key plan that you can use for FREE to start writing killer ads. Follow my simple 5 step system below and you will start writing killer sales letters withinrepparttar 108134 next few months.

I know you may want to have a quicker way of doing things, but anything that is worth doing is worth doing good. Going to college and gettingrepparttar 108135 skills it takes to do a job takes a minimum of 2 to 4 years and often quite a bit longer. If you follow my techniques below, you will become a killer sales letter writer within 2 to 6 months and haverepparttar 108136 skills to be an entrepreneur forrepparttar 108137 rest of your life.

Don't quit after 6 months though. Keep doing these techniques for years and you will keep those creative juices flowing and building in you forrepparttar 108138 rest of your life.

So, without further ado, here arerepparttar 108139 5 Insider Secrets to Writing Million Dollar Sales Letters.

1. Spend one to two hours a day copying by hand some ofrepparttar 108140 greatest sales letters of all time.

The easiest way I could ever tell you to become a good ad writer guaranteed is to copy and study good ads until they become a part of you. Study each paragraph. Look and contemplate why they said this or that.

Figure out what they were trying to do in each paragraph. Go out and pick up some ofrepparttar 108141 sales letters byrepparttar 108142 best ad writers of all time, such as Ted Nicholas, Gary Halbert, Jay Abraham, Brian Keith Voiles, and others. You could also go aroundrepparttar 108143 Internet and print outrepparttar 108144 ads for top selling products and services you know of online.

Then, pick out an ad that you admire greatly that you know produces tons of sales for it's owner. Start copying it by hand. Writerepparttar 108145 entire sales letter out in your own hand writing. Write it out 5 to 30 times overrepparttar 108146 next week or month.

I told you this would take some time, but it will be worth it. Once you have written this sales letter over and over again, you will begin to almost memorizerepparttar 108147 wayrepparttar 108148 writer worded different things. Next time you sit down to write a letter, their wording and even part ofrepparttar 108149 mentality that they sat down to write with will have become a part of you.

After you have copiedrepparttar 108150 first sales letter so many times that you are actually sick ofrepparttar 108151 thing, it is time to go ontorepparttar 108152 next letter. Pick out another sales letter you admire and copy it by hand. Copy it 5 to 30 times until you begin to know it by heart as well.

Keep doing this with more and more ofrepparttar 108153 winning sales letters and you will find some interesting things happening when you go to write a sales letter. You will sit down and some of their phrasing and ways of doing things will come to your mind. Once you have copied dozens of these sales letters you will find that it is becoming much easier to just sit down and begin flowing right into a million dollar sales piece.

By doing your assigned homework you will begin to learn how to writerepparttar 108154 headlines, benefits, andrepparttar 108155 P.S. You will actually start doingrepparttar 108156 things that Ad Writing courses teach you how to do naturally. As you continue doing this forrepparttar 108157 next year you will find yourself getting better and better at writing ads every single month. By following this one technique, anyone reading this report can make a decision to start writing better ads next week.

Even if you are only writing ads for your own business, doesn't it stand to reason that you owe it to yourself to writerepparttar 108158 most profitable ads possible. Isn't it worthrepparttar 108159 time you have to dedicate to it?

2. Create a Swipe File.

You should also collect all ofrepparttar 108160 good sales letters you find and create a notebook out of them. Then, when you are sitting down to write a sales letter, you can thumb through your notebook of sales letters to generate ideas for your project.


Written by Steven Boaze

Everybody wants to make more money... In fact, most people would like to hit upon something that makes them fabulously rich! And seemingly, one ofrepparttar easiest roads torepparttar 108122 fulfillment of these dreams of wealth is writing effective solo ads and using them correctly The only thing is, hardly anyone gives much real thought torepparttar 108123 basic ingredient of selling by email -repparttar 108124 writing of profitable solo ads. If your online business is to succeed, then you must acquirerepparttar 108125 expertise of writing solo ads that sell your product or services! So what makes a solo ad good or bad? First of all, it must appeal torepparttar 108126 reader, and as such, it must say exactly what you want it to say. Secondly, it has to say what it says inrepparttar 108127 least possible number of words in order to keep your operating costs within your budget. And thirdly, it has to producerepparttar 108128 desired results whether inquiries or sales. Grabbingrepparttar 108129 reader's attention is your first objective. You must assume repparttar 108130 reader is "scanning"repparttar 108131 page on which your ad appears inrepparttar 108132 company of two or three hundred solo ads. Therefore, there has to be something about your ad that causes them to stop scanning and look at yours! So,repparttar 108133 first two or three words of your ad are ofrepparttar 108134 utmost importance and deserve your careful consideration. Most surveys show that words or phrases that quickly involverepparttar 108135 reader, tend to berepparttar 108136 best attention-grabbers. Such words as: FREE... WIN... MAKE BIG MONEY... Whatever words you use as attention-grabbers, to start your ads, you should bear in mind that they'll be competing with similar attention-grabbers ofrepparttar 108137 other ads onrepparttar 108138 same page. Therefore, in addition to your lead words, your ad must quickly go on to promise or state further benefits torepparttar 108139 reader. Inrepparttar 108140 language of professional copywriters, you've grabbedrepparttar 108141 attention of your prospect, and interested them with something that even they can do. The next rule of good solo ad copywriting has to do withrepparttar 108142 arousal ofrepparttar 108143 reader's desire to get in on your offer. In a great many instances, this rule is by-passed, and it appears, this isrepparttar 108144 real reason that an ad doesn't pull according torepparttar 108145 expectations ofrepparttar 108146 advertiser. Think about it - you've got your reader's attention; you've told them it's easy and simple; and you're about to ask them to do something. Unless you takerepparttar 108147 time to further "want your offer," your ad is going to only half turn them on. they'll compare your ad withrepparttar 108148 others that have grabbed their attention and finally decide uponrepparttar 108149 one that interests themrepparttar 108150 most. What I'm saying is that here isrepparttar 108151 place for you to insert that magic word "guaranteed" or some other such word or phrase. So now, we've got an ad that reads: MAKE BIG MONEY! Easy & Simple. Guaranteed! Nowrepparttar 108152 reader is turned on, and in their mind, can't lose. You're ready to ask for their money. This isrepparttar 108153 "demand for action" part of your ad. This isrepparttar 108154 part where you want to use such words as: Limited offer - Act now! Write today! Only and/or just...

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