Are you truly using technology in your web business? Before you answer yes, stop a moment and consider how many promotion or marketing tasks take place at your website without you lifting a finger.
Perhaps your site signs up new opt-in subscribers for you while you sleep. If so, that's ONE automated task. Maybe orders are accepted securely without your intervention. That's TWO. But can you keep counting?
If you have a little trouble going beyond that, what follows will help you.
As you probably already know, perhaps most powerful of all applications on Internet is CGI script. CGI stands for "Common Gateway Interface". It is a standard for interfacing external applications with information servers, such as HTTP or Web servers. If you have a website, more than likely you already have cgi based software running at your site. But your profits could probably benefit greatly from a few more.
Now don't worry, I'm not going to go into a long, boring explanation of how to install cgi scripts. I'll save that for techhies. Instead, I'll simply share a wide variety of scripts that are ideal for small business owners looking to grow website traffic and sales.
(Note: If you're not at all familiar with CGI, http://www.cgi101.com/ is a great place to learn about how it works. Remember, if it all seems too confusing, fear not. Using CGI can be as simple as picking out a script and having someone else set it up!)
Anyway, on with scripts...
Automark is a cgi script that will automatically pop up a "bookmark" suggestion box for first-time visitors to your website. While this can be accomplished using straight javacode, this script will not annoy regular visitors by popping up window every time they return. The first time a new visitor hits your "target page" bookmark window pops up, but never again. This is a great way to get your site bookmarked by more visitors.
MailNow allows you to provide web-based email to your users. Its web-based email product provides unlimited addresses for multiple domains. A free email account is a great giveaway that ensures constant repeat visitors to your site.
Master Subscriber Pro http://willmaster.com/master/subscriberpro/index.shtml
This program automates joint ventures with other ezine publishers. Using this script your visitors can subscribe to an unlimited number of ezines without leaving your website to do so. Locate a few ezine publishers with traffic comparable to yours and you'll all increase your new subscriber signups!
Protect It http://www.cgi-world.com/protect_it.html