Marketing: 52 Words And Phrases That Weaken Your Credibility

52 Words And Phrases That Weaken Your Credibility

Written by Catherine Franz

Whether you are writing or speaking, here are 52 words that weaken your credibility that you probably don't even realize you are using:

1. Well 2. Um 3. You know 4. Like 5. I sort of 6. I just 7. I'm wondering if 8. It kind of 9. It seems like 10. I could be wrong, but 11. This is just a thought 12. Sorry to bother you 13. I have a little question 14. Maybe we could 15. Does that make sense 16. I should 17. I'll try 18. I might be able to 19. Maybe we could 20. You might want to consider 21. One possibility might be 22. Perhaps 23. I'll have to 24. I can't 25. It doesn't 26. I'm not good at 27. If only 28. But 29. I wish someone would 30. I could use some help around here. 31. I might want your help with

Small Business and Branding – Why and How?

Written by Ray Smith

When we speak of branding most of repparttar

time people try to relate it to big business house, however, repparttar 119750

fact is that every business needs to establish their brand in order to survive repparttar 119751

competition. This is nothing new; experts and management gurus had been preaching repparttar 119752

same sermon for years now but what they have not told is why you need to brand your small business? How is branding going to help you to establish your business? How can you establish your brand without spending a fortune on it?

You might be having a very small business but would you like your client to perceive your business as a small time entrepreneurial effort? Definitely not, and your business cards, letterheads and other marketing collaterals does just that. They create an impression to your clients that you are an established business house of considerable strength and not just a mom-n-pop shop.

While you have read till this much, you might have started to plan to get a few home printed business cards or visit repparttar 119753 website where you saw repparttar 119754 preformatted business cards being sold for peanuts. Beware! The quality of your business card is an indication of repparttar 119755 status of your business and your clients are intelligent enough to understand repparttar 119756 difference between a standard designed perforated business card and a professionally designed business card printed on good quality card stock.

Most of us, including you, would prefer to consider repparttar 119757 stability of a company before making a purchase decision. Once you have established your brand with a professionally designed logo, business card and other marketing efforts it becomes much easier for you to build your credibility among repparttar 119758 customers.

Getting a professionally designed custom logo is one of repparttar 119759 very important elements of branding a business. A logo is not just a symbol or a piece of graphics; it is actually your corporate identity. A properly designed logo can leave long lasting impression on your clients and will never let your business slip out of their minds. It also makes your business easily recognizable. Just think, wherever you see repparttar 119760 Golden M of McDonald’s do you really need to think twice, what company is that referring to? A good logo should ideally exude repparttar 119761 nature and attitude of repparttar 119762 business.

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