1. Instant Stickiness Adding some type of interactivity to your site will increase your "return visit rate". Re-attracting your current visitors are easiest way to increase your traffic. That's right - get people who are visiting your site now to come back time and again.
It's been said that most web sales don't occur on first visit to your site. If this is true, getting people to come back to your site should increase your sales dramatically.
Here is a great place where you can find hundreds of tools for adding stickiness to your site:
http://www.cgi-resources.com
The only catch is that you'll have to "configure" any of these CGI scripts on your site. This can be quite tricky!
2. Robotize Your ROI.
I think we've all heard this before: "tracking your ads is critical".
Any marketing guru worth her weight in salt would agree. We've all seen math. We know all "why's". Why, then, don't we do it?
Well, it's simple: we're lazy! To top it off, tracking your ads is not easy. Taking time to create various campaigns, track their effectiveness, and calculate results is a real chore.
Luckily, there is a tool that will make this job easier. "Easier", I say, not "easy". Nothing will make it a walk in park, but ROIbot will automate most tedious aspects of testing for you: