3 Ways To Collect Email Addresses From Your Visitors

Written by Joe Reinbold

One ofrepparttar most important keys to success in online marketing is building your own opt-in list of potential and prior customers. For those that are just starting out online, this process should start even before you start planning to publish your own ezine/newsletter.

As you launch your business you can begin to build your opt-in list in order to followup with these prospects and customers. It doesn't have to be a formal ezine initially, it can just be a once a month update on new products and services. When your list starts to increase to a good size then you can consider a formal ezine.

We started with 300+ email addresses of associates and customers who we did business with offline. Today our list has 15,000+ subscribers and is growing steadily.

So how do you capturerepparttar 117466 addresses. Here are a few ofrepparttar 117467 standard ways that we capture them:

1. A Web Site Sign Up Form

Place a sign up form on every page of your website. Or at a minimum have a "subscribe" link on every page that goes to a separate subscription page. Make sure that you just don't put "subscribe to our ezine". That means nothing to me when I see it. Why should I sign up? Just a short description will greatly increase your subscription rate. For instance. using "Weekly Marketing Tips and Techniques emailed to you! Subscribe Today" would be better than "Subscribe to Our Ezine".

2. Free Information Giveaways

Give something away free like a free report with information that is geared to your site's content. Ensure that they have to requestrepparttar 117468 information so you capture their email address.

Use an autoresponder to deliverrepparttar 117469 information automatically. There are lots of free autoresponder services out there. That wayrepparttar 117470 information is available aroundrepparttar 117471 clock. With most good services you will receive a information copy as soon as someone requestsrepparttar 117472 information and it will have their email address in it.

But, and this is important, just don't send themrepparttar 117473 free information. Make sure that atrepparttar 117474 end of your autoresponder text that you send them, there is a short blurb about your website services/products and your ezine if you have one. But don't over do it. I like to just keep it to one or two little ads.

Another important item is that you SHOULD NOT just addrepparttar 117475 person's email address to your opt-in list or ezine. This would make it easy for them to file a SPAM complaint since they didn't ask to be on your list. Offer themrepparttar 117476 ability to get future mailings from you as indicated above inrepparttar 117477 mailing itself. You want to create a true opt-in list.

Learn from my mistakes Getting to know your business

Written by Jennifer Whaling

One thing I have noticed in my short time of being a home business owner, is how many opportunities there are out there. To safeguard against getting involved in a scam and to ensure your success it is very important to get to know what and whom you are getting involved with. Most people will jump in with both feet and work really hard and then get disappointed whenrepparttar money doesn't come pouring in.

I learned that I was able to do business much better when I got to knowrepparttar 117465 company I joined and more aboutrepparttar 117466 products they produced too. It helped to know whorepparttar 117467 president was and where he came from and why he started this business.

Definitely you should readrepparttar 117468 company's financial statements which have pictures and a president's message etc. Readrepparttar 117469 press releases and see what charitable organizations they support. Where are their corporate offices? How many people are employed there?

Then get to knowrepparttar 117470 president. If possible send an email torepparttar 117471 president. If it is a reputable company, he/she will likely email you back a welcome letter with some encouraging words. Find out what made him start this company?

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