3 Mindset Changes To Increase Your Sales And Profits

Written by Noel Peebles

Consumers Are Individual Customers

The idea of mass marketing to consumers is outdated. Consumers are individuals and deserve to be called customers. The days are gone when marketers can think of consumers as a mass audience to "push" advertising out to. In fact, wise marketers will removerepparttar word "consumers" from their vocabulary all together. You can't have a relationship with a consumer, you can with a customer. Customers are individuals. The fact is that these days they're more demanding than ever.

They expect more from you. They deserve your respect and expect to be treated like equals. The old fashioned general store knew how to look after their customers. The trick forrepparttar 127414 modern marketer is to take those old "values" and userepparttar 127415 new technology to build a relationship that treats each customer as an individual.

Be First In The Mind Or The Marketplace?

It is better to be first inrepparttar 127416 prospects mind than to be first inrepparttar 127417 market place. Once somebody else gets into your prospects mind you can't take away their position with money alone. We're all quick to pass judgement and it's difficult to change a mind once a mind is made up. You have to blast your way intorepparttar 127418 mind because people don't like to change their minds.

10 Website Essentials to Increase Your Sales

Written by Shelley Lowery

If you are a serious Internet Entrepreneur, your top priority must be your website. Your website is a direct reflection of you and your business. Creating a professional website designed to sell will take a great deal of time and effort, as there is much more to take into consideration than design. You must look at a much broader picture and specifically design your website to sell.

1) You must have a professional looking website. Your website isrepparttar most important sales tool you have. Your visitor's first impression will almost instantly determine whether or not you're going to make a sale. A professional website should be pleasing torepparttar 127413 eyes, well organized, easy to navigate and load quickly.

2) You must specifically design your website to rank high in repparttar 127414 Search Engines. This involves much more than just including META tags. Your KEYWORDS, TITLE, IMAGE ALT tags, Text and overall design, all play an important roll in determining how your website will rank. You can learn more by readingrepparttar 127415 Optimization tutorial at Web Source. http://www.web-source.net/webpage_optimizing.htm

3) You must use effective sales copy. Your words arerepparttar 127416 entire foundation of your business. Most business failures are repparttar 127417 result of ineffective copy. Whether it is your website, sales letters or advertisements, your words play a major role in determining your success. When writing your website copy, userepparttar 127418 following formula:

A -Attention - Use a powerful headline that demands attention I -Interest - Intrigue interest and create curiosity D -Detail - Provide details about your product or service A -Action - Call for action

4) Drive traffic to your site. In order to create a steady stream of traffic to your website, give your visitors a reason to visit and continue to visit inrepparttar 127419 future. You must provide your visitors with fresh content on a continual basis. Content comes in various forms, such as news, articles, tips, horoscopes, weather, etc. and is freely available onrepparttar 127420 Internet. Your content should blend in well withrepparttar 127421 focus of your website and be updated on a regular basis.

The following websites provide free articles for publication:

http://www.web-source.net/articles/ http://www.mega-success.com/ http://www.marketing-seek.com/ http://www.ideamarketers.com/ http://www.infobot.net/

Syndication services provide free content from a wide variety of sources. You simply place a small line of code withinrepparttar 127422 HTML of your web page and each ofrepparttar 127423 following services provide fresh content for you. The great thing about syndication services is that once you've placedrepparttar 127424 code, you don't have to worry about updatingrepparttar 127425 content, as it is automatically updated.

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