Introduction Each day, in news, we read about merging of companies, banks and multinational corporations into ever bigger entities. As they grew bigger, they gain more leverage, more control, and greater monopoly of markets, thus assuring slow but steady demise of small concerns. Thus we can easily understand why most people think big is better. So, why are we talking about little things?
Priority
While thinking big may be good for corporations, same does not necessary apply to a relationship. In a relationship, thinking small is better.
Thinking small means paying attention to details and taking pain to make small gestures and actions count - something we often ignore when we deal with people, whether they are our loved ones, our friends or our colleagues. We forget that little things can mean a lot. Although deep in our heart, we know that we value them as significant people in our live, our behaviours and actions don't reflect that.
So, while we may go out of way to remember a customer's birthday, we forget our spouse's birthday. We remember our client's anniversary but forget our own. We take extra effort to plan for our client's functions but forget to plan for our child's birthday. We truly believe our family comes first, yet we behave as though our clients are more important to us than our family. What is wrong with us? Where is our priority?
We often console ourselves by saying that we'll make it up to our loved ones with our next bonus, or next holidays but when time comes, we never do.