24 Key Factors to Investigate When Analyzing ANY Business
It doesn't matter what business or investment you are looking at...it all comes down to analyzing a few key factors.
The higher each of these factors rate with you, plus combination of them all, better your potential for return.
Industry - Is business's industry expanding or contracting?
Trends - Will you be ahead or behind trends?
Timing - Are you early or late in product & industry life cycle?
Products - Do they provide value for money to end user?
Uniqueness - Does company have any exclusivity, patents, etc?
Demand - How big is market for products & services?
Longevity - How long could products last in market?
Future - Are there more products "in pipeline"?
Competition - Who else are you marketing against?
Profitability - Are there good profit margins?
Compensation - How much can you earn?