www.commoditization The Electronic Job Market vs. The HeadhunterWritten by Rob Gladstone
Continued from page 1 One of guys had come up with a great candidate. She had a Harvard MBA, had been with one of best advertising firms, had impeccable references and she was moving to Houston. She had sent her resume to all great companies in area and had come up blank. But, she had sent those resumes to HR departments. As soon as recruiter found out, he got in touch with hiring authorities he knew. Two weeks later, she was working. Two weeks after that, without realizing she was already on board, HR called to tell her they didn't have anything for her. Well, everyone involved in this placement knew what this candidate could and would do for this company. The hiring aurthority wasn't going to let this lady come to town and slip through his fingers. He made a place for her." And that's what gets missed by internet. These judgments don't get posted on job boards. Those decisions don't get made by HR. It starts with people who make things happen. As convenient as internet makes it to track resumes and jobs, job boards are still want ads and HR still can't take place of strategic decision makers that headhunter gets to know. The headhunter is not a resume bank. He or she is a specialist in understanding career and business needs. The headhunter is a builder of human networks.

Rob, an Attorney since 1991, spent 8 years with a Roth Young Executive Search, a nationally recognized boutique search firm, six as a Principal with the firm, before founding AIM Legal Search.
| | Is it News? A Manufacturing PR ChecklistWritten by Thomas Cutler
Continued from page 1 V. Company Data Announcements a. Sales Data (Increased sales) b. Growth Announcements (by employees, sq. ft., revenue) c. Marketshare Announcements VI. Industry Sector News a. Competitive Analysis b. Comparison within sector c. Leadership Position within sector VII. Local/Regional News a. Jobs/Local Economic Impact b. Community Service/Goodwill c. Sponsorships/Participation VIII. Events, tradeshows, conferences, awards IX. Association/Organization Memberships a. Manufacturing Association b. Industrial Sector Association partnership c. Other key Organizations/Association d. Political Affiliation X. Cross-Reference Media a. Radio b. Television c. Photo OpportunityCutler’s check list is used in conjunction with proprietary Manufacturing Media Consortium of 2000 journalists writing about trends and data in manufacturing sector. TR Cutler 954-486-7562 www.trcutlerinc.com e-mail protected from spam bots ###

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