Frequently Asked Questions:

Q: Does eStore Advantage come with eConnect? A: Yes. eStore Advantage comes pre-packaged with Microsoft eConnect for ISV.

Q: What documents are supported by eStore Advantage? A: Current release of eStore Advantage provides objects for SOP, Inventory, Cash Receipts, Purchase Orders and Customer Maintenance.

Q: How can we access information from other modules not supported by eStore Advantage? A: eStore Business Objects include a DataSet object, which can be configured to access any eConnect XML Document. In addition you can use same DataSet object to get information from custom tables defined in Great Plains database.

Q: Can I process electronic payments using eStore Advantage? A: eStore Advantage has a built-in support for processing electronic payments. Using our transaction server you can process credit cards, echecks and ACH transactions through variety of payment gateways. The approved transactions are added as payment lines to new or existing SOP transaction and carried over to Great Plains.

Q: What if we want to pre-authorize credit cards from web site, and charge them later upon shipment? A: When processing pre-authorizations through eStore Advantage, payment information is saved in Nodus-specific tables. No payment lines are created for associated order or invoice. When shipping department is ready to fulfill order they use Nodus’ Credit Card Advantage to charge credit card. This automatically creates payment line and sets amount received.

Q: Is it possible to migrate from Microsoft eCommerce to eStore Advantage? A: Yes. Microsoft eCommerce uses a disconnected model, where Front and Back Offices are kept in-sync through Business Document Exchange (BDX) messaging. By replacing BDX components with Nodus Web Service, and modifying Front Office Commerce Server pipeline to use eStore Business Objects, we can provide same integration using Nodus’ eStore Advantage and Microsoft eConnect.

View Demo: http://www.nodustech.com/flashdemos/eStoreDemo_link.html

Download Brochure: http://www.nodustech.com/eStore_Advantage.pdf

Learn More about eStore Advantage! For live demos and more information, visit Nodus Technologies, Inc. (909) 482-4701 http://www.nodustech.com

Hopefully by now you realize that Internet marketing requires more than just an out-of-the-box solution. There is no magical formula to marketing online, and those who say otherwise should be scrutinized. The incredible variety of businesses online require individual marketing strategies and plans. A real estate web site should not be marketed same way as one selling comic books. Any salesman would have a difficult time selling denture glue to a teen-ager, it just doesn't fit. And neither do one size fits all marketing plans. Target markets have to be considered. Planning, strategy and analysis must be carried out in order to achieve any kind of lasting success.

Make your web site usable and you will gain success!

Now, if you would like to send me a check for $30 for this "killer strategy" please feel free to do so. Otherwise, take this bit of information and file it in "critically important" category. By usable, I'm talking about such web site considerations as working links, fast loading pages, limited use of images,animations and other "fluff" that will make most users hit back button faster than you can blink a virtual eye.

Fact: Most Internet users will hit their back buttons if a web page doesn't load in 20 seconds or less. Increasing speed at which your web site loads greatly increases likelihood that it will ever be seen.

Submit your site to 100,000 search engines for just $29.95 !!! Beware of offers like this, truth is there are only a handful of search engines that most people use to find things online. Concentrating your marketing efforts on these few search engines is much more effective than having your site listed in a million places that nobody will ever see Bear in mind that most of these multiple search engine submittal sites are profit driven, and only one making a profit is them.

Fact: Google and Yahoo are currently major players in search engine game comprising 54% and 41% of all Internet searches respectively.(Source: Comscore Media Metrix 05/04) There are several techniques to achieving higher rankings with these two search engines none of which are secrets. Read my article on search engine optimization for more information about this important topic.

Number 1 Ranking in Google! Guaranteed! I have seen many web sites offering search engine ranking services, making claims like one above, The truth of matter is that it is impossible to guarantee a number one ranking with Google's free search engine submission. As I have stated previously there are a number of strategies and steps that can be taken to optimize your web site for search engine placement and achieve highest rankings possible. Guaranteed results are a myth, it is possible to have highest ranking in Google for search terms that aren't commonly used, but then, what's point?

Fact: It is true that you can purchase advertising space using Google service called AdWords. Advertisements appear in right hand column of Google search pages.

Successful marketing of your business online requires time, effort and patience. There are no easy solutions. But, a fair amount of devotion and common sense can yield truly impressive results.

Jeff Palmer is an internet marketing consultant and web designer with over 10 years of experience and is process of writing what promises to be that definitive guide to online marketing. If you would like information about this upcoming book, including a sneek peek at finished chapters contact author directly at greatempty@yahoo.com