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8. Include any proven facts in your ad copy. They could be customer surveys, scientific tests, product reviews, etc.
9. Tell your audience what kind of support they'll get after they buy. It could be free consulting, tech support, free servicing, etc.
10. Ask people at
end of your copy why they decided not to buy. This will give you new ideas on how to produce a more profitable ad copy.
Sincerely,
Anton Cheranev
Resource Box:
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