If you Sell a Product, Use Online Marketing, Part 2

Written by Judy Cullins


Continued from page 1

When you apply Online promotion such as submitting free articles to ePublishers who are crying for them, you spend around an hour or so on each article that can be recycled many times. The actual time of sending it out is a few minutes.

Even if you need to mail your product, you still will have to spend less time and money.

Using email to offer and sell your products reduces your dependence on other sales channels such asrepparttar brick and mortar stores, traveling to give talks, and writing "round file" press releases.

When you market Online, you eliminaterepparttar 124938 middle man who can take a hefty percentage of your profit--up to 90%.

My motto is: If someone else who takes a commission can't sell at least 10 times as many products as I can, I don't need them."

5. Reduce your marketing time because email communication is short, fast, and gets torepparttar 124939 point quickly.

You don't have to spend time buying stamps, logos, special envelopes and stationery. You do need to keep track of every customer, subscriber and Web visitor. Be alert to collect every person's email address when you meet and greet. Place each one in a categorized file, so you can laser target messages to one audience at a time.

If you sell books on your Web site, you can look like Barnes and Noble reaching thousands, even tens of thousands each day. Your visitor will have an easier time to find your product because you offer only a few on your site.

If you are like me, you will enjoy keeping track of your increasing sales each month. You will enjoy staying in touch with your potential buyers. People Online are hungry for your information and product.. Put your effort into Online marketing and win!

Judy Cullins: 20-year author, speaker, book coach Helps entreprenurs manifest their book and web dreams eBk: "Ten Non-techie Ways to Market Online" http://www.bookcoaching.com/products.shtml Send an email to Subscribe@bookcoaching.com FREE The Book Coach Says... includes 2 free eReports Judy@bookcoaching.com Ph:619/466/0622


If you Sell a Product, Use Online Marketing, Part 1

Written by Judy Cullins


Continued from page 1

5. Reach new targeted customers worldwide.

Once you get your Web site up, you must learn and applyrepparttar many non-techie ways to get people to visit you. After collecting email addresses fromrepparttar 124937 people you meet online or opffline, send periodic messages to them, including free articles.

You will attract thousands, even hundreds of thousands of your targeted audience from all overrepparttar 124938 world. Your ezine or teleclasses can connect with people outside your area because your subscribers or participants think so much of you that they forwardrepparttar 124939 good news to their friends and associates.

Because your Web site attracts only targeted buyers this translates to a much higher rate of sales.

6. Make it easy to buy

Maybe people know you or your products offline through networking groups or other business ventures. A Web site makes you even more respected. Business people expect you to have a Web site because 1) your Web site represents you, your service and products. 2) they loverepparttar 124940 convenience and speed of Online information and ordering.

In addition to your Web site, increase your sales channels to include office promotion such as post cards, talks, teleclasses, or radio interviews. Offer a free 800 telephone number for orders. For your site, include a "How to Contact Us" section. Put it atrepparttar 124941 top of your ezine.One disappointed reader of my ezine wanted my local telephone number listed beside my free 800 one. Include contact information in your signature file atrepparttar 124942 bottom of all emails you send out. Include it in your order pages your sales letters connect to. Always make it easy for people to connect, and eventually buy.

If you are like me, you will enjoy keeping track of your increasing sales each month. You will enjoy staying in touch with your potential buyers. People Online are hungry for your information and product.Takerepparttar 124943 easy promotion road and use Online today.

Judy Cullins: 20-year author, speaker, book coach Helps entreprenurs manifest their book and web dreams eBk: "Ten Non-techie Ways to Market Online" http://www.bookcoaching.com/products.shtml Send an email to Subscribe@bookcoaching.com FREE The Book Coach Says... includes 2 free eReports Judy@bookcoaching.com Ph:619/466/0622


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use