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The POWER for creating wealth lies in numbers, not in anything you do individually --- EXCEPT being a good sponsor that helps develop successful downline members. Remember, working for them only benefits you. Their success is your success.
This is one key shared by all businesses on and offline alike. You have to advertise. It does not matter how good your program is if no one knows it's there.
This is where you place your investment and money, not in initial purchase. With a good program, however, you should never have to put outside money into it after your first promotional efforts. You still keep your initial investment low by using profits from sales to buy next round of advertising, or by using free advertising methods.
If a program cannot fund itself after initial promotional efforts, you must first evaluate kind of promotion you invested in, and if you deem that to be sound, you must then evaluate program itself. Don't just keep pumping money into a program that does not make enough sales to pay for itself. If it's not making it, cut your losses and move on. Find one that does.
Unless you are a corporation, Internet is NOT a place for a large investment. Invest a little and shoot for a lot.
The only other aspect to consider is product or products you are selling. Investing in programs that offer something of REAL value WILL achieve better results. Don't buy into a program based on how well you like payout unless that's all you're intending to sell. If you're out to sell something of value both you AND your downline will find job much easier to do.
There's still going to be an element of work involved no matter what anyone tells you. However, Internet and network marketing through an MLM do offer those of you with a PC in your bedroom, screaming kids, barking dogs, a skeptical spouse, a regular job, and two hours between kid's bed time and your own, a way to make a difference in all your lives... if you work hard, work smart, and DO IT!
Joe Bingham, Editor of the NetPlay Newsletters Publish Your Own Quality Ezine with Little Work and a Lot of Help http://www.netplaynewsletters.com/publisher.html