Your Ideal Client

Written by TerriZ@Solo-E.com


Continued from page 1

Now What? Compare your current client list torepparttar two columns in The Ideal Client Profile. How many haverepparttar 116703 characteristics of your Ideal Client? Ifrepparttar 116704 answer is "not many," you may need to work on firing some of your clients! Check out some resources below on how to do this.

Next, post your Ideal Client Profile somewhere you will see it often. Every time a new potential client comes along, start looking for those Ideal characteristics...and bewarerepparttar 116705 non-ideal! If that little voice starts to tell you something might be wrong, check in withrepparttar 116706 non-ideal list--and be ready with some ways to turn away non-ideal clients. Offer them other options--refer them to someone else who is a better fit, and make two people happier!

Ideal Clients--For Life There are many ways to leveragerepparttar 116707 work you have just done withrepparttar 116708 Ideal Client Profile. Here are some ideas:

--Audit your marketing materials. Do your business cards, brochures, ads and website appeal to your Ideal Client? Are you sendingrepparttar 116709 right message, torepparttar 116710 right potential clients? Hone your materials, and start seeing better-qualified potential clients walk inrepparttar 116711 door. --Consider your marketing channels. Based on your Ideal Client profile, where would you expect to find these clients? Is that where your marketing efforts are focused? If not, figure out a way to get in front of them! --Review your contracts, policies, terms and conditions. Are they set up to be friendly to your Ideal Clients? Do they give you clear avenues for dealing with non-ideal clients? If not, update them, and you might see non-ideal clients take care of themselves.

Start attracting your Ideal Clients today! **********Find more articles like this at http://www.Solo-E.com. Solo-E.com isrepparttar 116712 coolest place onrepparttar 116713 Web for Solo Entrepreneurs who want affordable, easily accessible and juicy information to create a successful business and life.

Terri Zwierzynski is a coach to small business owners and Solo Entrepreneurs. She is also the CEI (Conductor of Extraordinary Ideas) at Solo-E.com. Terri is an MBA honors graduate from UNC-Chapel Hill. Terri has been coaching for over 10 years in a variety of settings, including 6 years as a senior-level coach and consultant for a Fortune 500 company. She opened her private coaching practice in 2001. Contact her at: http://www.FastLaneDreams.com.


Part 5 of 5 - How "Pipe Dreams" Can Become Realities!

Written by Jon Kogan


Continued from page 1

Love isrepparttar goal of every person's heart. Whether it is love of a mate, or a family, or respect and recognition from peers and fellow workers, love isrepparttar 116702 ageless pursuit. The mystics say that love isrepparttar 116703 sole purpose of life - to give love and to find it.

But love comes in many forms. Not only is thererepparttar 116704 overt display of affection or true inner feelings, but there isrepparttar 116705 self-respect and inner contentment that goes with accomplishment. For some people, true peace of mind will never be attained until they complete some creative tasks or achieve certain heights in business.

Many people seekrepparttar 116706 authority that comes with a good position in a job. Along with that can come recognition and fame. Although you may wantrepparttar 116707 money that is associated with high management levels, many people simply seek that satisfaction of working fromrepparttar 116708 inner circles.

The goal of every person regardless of background and material desires, is health. A sound body isrepparttar 116709 gift that will get you torepparttar 116710 other goals. Even a new diet and exercise plan can give you more energy -repparttar 116711 energy you'll need to accomplish success.

Adventure and travel is a driving force for many people. They may seek jobs that involve travel, or they may be looking forward to taking time off to visitrepparttar 116712 exotic ports and seerepparttar 116713 other side ofrepparttar 116714 world. If you don't want a long journey perhaps you'd just like a few weeks in a sunny resort orrepparttar 116715 luxury of a summer and winter vacation each year.

And then there is creativity and self-expression. What aboutrepparttar 116716 book you're going to write orrepparttar 116717 watercolor class you'd like to take? Creative expression is a wonderful inner release that boosts confidence and gives you something to accomplish.

Finally, regardless of wealth and health, expression and love everyone is looking for peace of mind. That's not to say emptiness of mind, but to be rid of petty worries and confusion, to be finished with fears and live in total awareness. It surely isrepparttar 116718 ultimate lifetime goal.

Aboutrepparttar 116719 author: -------------------------------------------------------------- Jon Kogan is Founder of ZivoMarketing and Editor of Home Business Breakthroughs Ezine! mailto:subscribe@zivomarketing.com

Would you like to make money online, but don't know where to start?...You are not alone and here's a solution just for you: http://www.zivomarketing.com/guide -----------------------------------------------------------

Jon Kogan was born, raised and educated in Ukraine. Arriving to the USA in 1975 has been able to focus on the area of his expertise in marketing, sales and management in the corporate world. In 2002, Jon has made a decision to apply real world marketing concepts to the Internet. His goals are to provide training, education and to show that it’s simple and easy to join the ranks of success-minded people by choosing to start a home business.


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use