Your First Step To A Digital Publishing Empire

Written by Markku Saastamoinen

Continued from page 1

Then write down your goals in terms of publishing. Do you want to sell it as a product on your website, or do you want to offer it as a free gift for filling out a survey or for ordering a product? Do you want to userepparttar chapters to create an e-course, or use your ebook to attract affiliates aroundrepparttar 150353 world? The more you know upfront,repparttar 150354 easierrepparttar 150355 actual writing will be.

Decide onrepparttar 150356 format of your chapters. In non-fiction, keeprepparttar 150357 format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into five parts, each one beginning with a relevant anecdote.

How to make your ebook "user friendly"

You must figure out how to keep your writing engaging. Often anecdotes, testimonials, little stories, photos, graphs, advice, and tips will keeprepparttar 150358 reader turningrepparttar 150359 pages. Sidebars are useful for quick, accessible information, and they break uprepparttar 150360 density ofrepparttar 150361 page.

Write with a casual, conversational tone rather than a formal tone such as textbook diction. Reader's respond torepparttar 150362 feeling that you are having a conversation with them. Break uprepparttar 150363 length and structure of your sentences so you don?t hypnotize your readers into sleep. Sentences that are allrepparttar 150364 same length and structure tend to be a good aid for insomnia!

Good writing takes practice. It takes lots and lots of practice. Make a schedule to write at least a page a day. Read books and magazines aboutrepparttar 150365 process of writing, and jot down tips that jump out at you. The art of writing is a lifetime process;repparttar 150366 more you write (and read),repparttar 150367 better your writing will become. The better your writing becomes,repparttar 150368 bigger your sales figures.

In an ebook that is read onrepparttar 150369 screen, be aware that you must give your reader's eye a break. You can do this by utilizing white space. In art classes, white space is usually referred to as "negative space." Reader's eyes need to rest inrepparttar 150370 cool white oasises you create on your page. If your page is too dense, your reader will quit out of it as soon as their eyes begin to tear.

Make use of lists, both bulleted and numbered. This makes your information easy to absorb, and givesrepparttar 150371 reader a mental break from dissecting your paragraphs one afterrepparttar 150372 other.

Finally, decide on an easy-to-read design. Find a font that's easy onrepparttar 150373 eyes, and stick to that font family. Using dozens of fonts will only tire your readers out before they've gotten past your introduction. Use at least one and a half line spacing, and text large enough to be read easily onrepparttar 150374 screen, but small enough so thatrepparttar 150375 whole page can be seen on a computer screen. You will have to experiment with this to findrepparttar 150376 right combination.

Of course, don't forget to run a spell and grammar check. You are judged by something as minor as correct punctuation, so don?t mess up a great book by tossing out semicolons randomly, or stringing sentences together with commas. (Byrepparttar 150377 way, that's called a "comma splice.")

Last of all, create an index and a bibliography. That's it! You've written a book! Now all you have to do is publish your ebook online, and wait for download request from your website visitors.

Markku Saastamoinen is an Online Business Entrepreneur and has recently created an amazing system for increasing your free time AND profits in few weeks at:

Portrait Photography; The Ideal Home Business

Written by Tom Ray, CPP

Continued from page 1
I have people come to me who went torepparttar contract photographer for their High School Senior yearbook portrait and disliked their picture. They want me to take one that they can proudly give out to friends and family. Usuallyrepparttar 150272 problem withrepparttar 150273 pictures I've seen is thatrepparttar 150274 photography school graduate “intern” who works forrepparttar 150275 contract photographer tookrepparttar 150276 photo without paying attention to some minor detail. I get it right and my reputation grows from “fixing”repparttar 150277 contract photographer's mistake. The techniques for salable body positioning are what you look for in any pose you try whether close-up or full body. When photographing people full body standing, seated or reclining onrepparttar 150278 ground, noticing body angle, hands and feet isrepparttar 150279 way to “fine tune” your portrait and distinguish it from just a “snapshot”. Lastly, I must share my favorite body positioning tool that makes it so easy to make a better portrait than someone who doesn't really know what they're doing:repparttar 150280 head tilt. A woman alone tilts her head just slightly in either direction to make a more stunning portrait. A man's head can stay straight up or tilt slightly away inrepparttar 150281 opposite direction from his most forward shoulder but never back towards his most forward shoulder. Element number Three: Salable Composition There are many compositional techniques in many books, but it doesn't take all that knowledge to make portrait compositions that are whatrepparttar 150282 typical consumer considers good enough to call professional. Once you know whatrepparttar 150283 consumer considers salable, you will be able to reproduce it again and again for other clients. You also will thank me for saving you from thinking that in order to be good enough to sell portrait photography you have to create grand artistic images. You just have to know what works and be able to repeat it forrepparttar 150284 friends of your clients whom will be getting your business cards by way of referral. When photographing one individual person, it's so simple I don't think you need too much input for that. In fact, I believe you knowrepparttar 150285 naive simplicity with which you thought “hey, I can do this for a living” after taking some portraits of a friend or family member. Yet it truly gets challenging when there is more than one person involved. I know of a local professional who has referred family portrait clients to me as she specializes in children outdoors. Do you know what that really means? It means she's intimidated by having to do groupings, but that's okay, most people are. So here'srepparttar 150286 rule of salable composition: Keep everybody's head at a different level. Like I told you, I didn't have a fancy College degree so my mentor had to keep it simple enough for me. In some cases, you will recognize that it's not possible, but if you do your best to stagger head height from individual to individual, you will be creating professional looking images. You will stand some people, seat some in chairs, seat some onrepparttar 150287 arms of chairs, seat some onrepparttar 150288 floor, kneel some, crouch some, lay some down, but you will achieve staggered head heights and salable compositions. Tip heads inward toward one another for unity when photographing a family group. Note that men are usually positioned higher than women. No, I'm not aware of being a chauvinist pig, but I am aware that this is what usually sells. Notrepparttar 150289 images where mom's higher than dad but where dad (even if he's actually shorter!) is positioned just a head or so above mom. Once you understandrepparttar 150290 rules, you can bend them where you need to in order to make a portrait work; but people will see that you know what you're doing as you position them for a good composition and especially when they see your finished work. My mentor critiqued my work time and time again over several years as I brought images and questions to him. It almost always boiled down to my understanding these most simple aspects that I've shared with you. I know it's not customary to learn photography on such simplistic terms, but trust me; I've had exposure overrepparttar 150291 years to many different photography educational venues such as classes, workshops, conventions, guest speakers, lectures, teaching videos and books but never have any ofrepparttar 150292 teachers been willing to simply say “look, there are just a few rules to follow and people will be happy with their pictures”. Never have I received more helpful advice than I received from my mentor. This isrepparttar 150293 reason I've written "Professional Photography: Success Without School." Not because schools have no place inrepparttar 150294 lives of photographer hopefuls, it's just that they are notrepparttar 150295 only way to guarantee success inrepparttar 150296 business. I guess if I could sum uprepparttar 150297 philosophy my mentor embodied in word form I'd say it was rather like this: “Not everybody wants a masterpiece. Most people just want to remember their loved ones as happy. It's not hard to capture that with your camera, just don't stand them in hard sunlight, standing in a straight line facing straight towardrepparttar 150298 camera.”

-Tom Ray is a Certified Professional Photographer through the Professional Photographers of America. If you are interested in his full story please go to:

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